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Resultaten (1476)
Positioning: The Battle for Your Mind
The battle for your mind. How to be seen and heard in the overcrowded marketplace
2001 || Paperback || Al Ries e.a. || McGraw-Hill
Helps you deal with the problems of communicating to a skeptical, media-blitzed public. This book describes a revolutionary approach to creating a "position" in a prospective customer's mind-one that reflects a company's own strengths and weaknesses as well as those of its competitors.
vandaag verzonden
The Brand Called You: Make Your Business Stand Out in a Crowded Marketplace
2008 || Paperback || Peter Montoya e.a. || McGraw-Hill
The international bestseller--now updatedfor an even bigger, brand-savvy market
Airport Operations / 3rd edition
2012 || Hardcover || Norman Ashford e.a. || McGraw-Hill
Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product. THE MOST COMPLETE, UP-TO-DATE GUIDE TO THE MANAGEMENT AND OPERATION OF AIRPORTSFully revised for the latest FAA, ICAO, and IATA standards and regulations, Airport Operations, Third Edition, provides proven strategies and best practices for efficiently managing airport functions. This in-depth resource offer...
How to Win Friends and Influence People
2024 || Paperback || Dale Carnegie || Van Ditmar Boeken B.V.
Offering practical advice and techniques, this book helps you to learn how to get out of a mental rut and make life more rewarding. It supports you to turn your relationships around and improve your interactions with everyone in your life.
vandaag verzonden
Creating Magic
10 Common Sense Leadership Strategies from a Life at Disney
2024 || Paperback || Lee Cockerell || Ebury Publishing
Combining business wisdom with insightful and entertaining stories, this book shows us how to become better leaders by infusing quality, character, courage, enthusiasm and integrity into our workplaces and our lives.
Designing for Growth
A Design Thinking Tool Kit for Managers
2016 || Hardcover || Jeanne Liedtka e.a. || Columbia University Press
Jeanne Liedtka and Tim Ogilvie educate readers in one of the hottest trends in business: "design thinking," or the ability to turn abstract ideas into practical applications for maximal business growth. Liedtka and Ogilvie cover the mind-set, techniques, and vocabulary of design thinking, unpack the mysterious connection between design and growth, and teach managers in a straightforward way how to exploit design's exciting potential. Exemplified by Apple and the success of its elegant product...
maandag verzonden
How To Be a Stoic
2024 || Paperback || Epictetus e.a. || Van Ditmar Boeken B.V.
A selection of writings from some of the most iconic Stoics to guide and inspire a more mindful perspective
How can we cope when life's events seem beyond our control? These words of consolation and inspiration from the three great Stoic philosophers - Epictetus, Seneca and Marcus Aurelius - offer ancient wisdom on how to face life's adversities and live well in the world.
Throughout history, some books have changed the world. They have transformed the way we see ourselves -...
maandag verzonden
The Body Keeps the Score
Brain, Mind, and Body in the Healing of Trauma
2015 || Paperback || Bessel van der Kolk || Penguin
What causes people to continually relive what they most want to forget, and what treatments could help restore them to a life with purpose and joy? This book offers a new paradigm for effectively treating traumatic stress.
maandag verzonden
What You Do Is Who You Are
How Top Leaders Create a Winning Culture
2025 || Paperback || Ben Horowitz || HarperCollins Publishers
Ben Horowitz, a leading venture capitalist, modern management expert, and New York Times bestselling author combines lessons both from history and modern organisational practice with practical and often surprising advice to help us build cultures that can weather both good and bad times.
The Art of the Long View
Planning for the Future in an Uncertain World
2023 || Paperback || Peter Schwartz || Random House
What increasingly affects all of us, whether professional planners or individuals preparing for a better future, is not the tangibles of life-bottom-line numbers, for instance-but the intangibles: our hopes and fears, our beliefs and dreams. Only stories-scenarios-and our ability to visualize different kinds of futures adequately capture these intangibles.
In The Art of the Long View, now for the first time in paperback and with the addition of an all-new User's Guide, Peter Schwartz outlines...
