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Economie en bedrijf algemeen (160)
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Public Relations Campaigns / 3rd edition
An Integrated Approach
2025 || Paperback || Regina M. Luttrell e.a. || SAGE
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Hospitality Management
A Brief Introduction
2015 || Paperback || Roy C Wood || SAGE
An approachable, accessible student introduction for those studying hotel and hospitality management and hospitality studies more generally.
Tourism Planning & Policy
Strategies for Destination Development and Management
2025 || Paperback || Lynn Minnaert || SAGE
This textbook provides students with a comprehensive introduction to the role of governments and the public sector as well as international tourism policy in developing and managing tourism.
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Organizational Stress
A Review and Critique of Theory, Research, and Applications
2023 || Paperback || Christina G. L. Nerstad e.a. || SAGE
This book represents a comprehensive review of relevant research into sources and consequences of work stress, enabling leaders, researchers and practitioners to implement interventions that address these outcomes and to engage in preventative initiatives in the workplace in order to bring benefits to individuals and organizations.
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Applied Marketing Analytics Using R
2023 || Paperback || Gokhan Yildirim e.a. || SAGE
Taking a very hands-on approach with the use of real-world datasets, case studies and R (a free statistical package), this book supports students and practitioners to explore a range of marketing phenomena using various applied analytics tools.
Business Analytics
Applied Modelling and Prediction
2023 || Paperback || James Abdey || SAGE
Through a unique combination of data visualisation and analytics (both theoretical and applied), this ground-breaking textbook provides you with the expertise to analyse, interpret and communicate data with confidence, to inform real-world decision making.
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International Entrepreneurship
Starting, Developing, and Managing a Global Venture
2015 || Paperback || Robert D. Hisrich || SAGE
Inspiring and practical, get the entrepreneurial tools you need to successfully conduct business in a global and competitive world.
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Program Evaluation and Performance Measurement
An Introduction to Practice
2021 || Paperback || James C. McDavid e.a. || SAGE
Program Evaluation and Performance Measurement offers a conceptual and practical introduction to program evaluation and performance measurement for public and non-profit organizations.
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The Sage Handbook of Qualitative Research in Organizational Communication
2024 || Hardcover || Boris H. J. M. Brummans e.a. || SAGE
The Sage Handbook of Qualitative Research in Organizational Communication is the essential guide for scholars, researchers, and practitioners seeking to explore the latest methods and emerging trends in this dynamic field, written by a global team of experts.
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Understanding Social Enterprise
Theory and Practice
2021 || Paperback || Rory Ridley-Duff e.a. || SAGE
Understanding Social Enterprise explores the growth of social enterprise and entrepreneurship, it's popularity, global impact, and sustainability. The 3rd edition includes new case studies and updates to literature, research, policy and legal references.