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Economie en bedrijf algemeen (161)
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Power, Politics, and Organizational Change
2021 || Paperback || David Buchanan e.a. || SAGE
Focusing on power and politics, this third edition combines a practical and theoretical guide to the politics of organizational change and innovation.
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Leadership
A Critical Text
2019 || Paperback || Simon Western || SAGE
A much loved, highly regarded Leadership text which provides a refreshing counterpoint to traditional textbooks. It is not a typical textbook but rather presents a new framework for understanding leadership.
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Consumer Psychology
Theories & Applications
2023 || Paperback || Hazel Huang || SAGE
Consumer Psychology: Theories and Applications is the first textbook that systematically discusses a wide range of the psychological theories and their applications in consumer behaviour in an accessible style.
Qualitative Research in Business and Management
2020 || Paperback || Michael D Myers || SAGE
Now in its third edition, Qualitative Research in Business and Management has been fully updated to include a range of recent examples of aspects of qualitative research in action, and a new look at the methods and ethics of using social media data.
Business Skills for the 21st Century
2024 || Hardcover || Marc G. Baaij || SAGE
This new student textbook using a wide range of learning features covers essential skills such as creative and critical thinking, communication and cooperation as well as data-driven decision-making for businesses and societies at large, as they encounter problems, identify opportunities and seek solutions during complex and turbulent times.
Social Media Marketing / 5th edition
2023 || Paperback || Tracy L. Tuten || SAGE
The original, bestselling, and award-winning textbook on social media marketing, featuring all the essential topics, concepts, research and practical application for study and career success.
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Artificial Intelligence and Work
Transforming Work, Organizations, and Society in an Age of Insecurity
2025 || Paperback || John Bratton e.a. || SAGE
This thought-provoking book looks at how AI technologies are changing organizations, society and the world of work, combining breadth, critical analysis and academic rigour.
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Research Methods for Managers
2021 || Paperback || John Gill e.a. || SAGE
With new material on literature reviews, case study research, action research and writing up research, the Fourth Edition continues to successfully adopt a practical approach, while still emphasizing the importance of the role of theory.
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Marketing Research
A Managerial Approach
2023 || Paperback || Al Marshall || SAGE
An exciting new textbook which introduces you to the essential elements of market research such as problem identification, methodologies, data collection, analysis and reporting.