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Studieboeken (83)
Een overzicht van studieboeken die relevant zijn binnen het onderwijs.
Organization Development and Change
2019 || Paperback || Thomas Cummings e.a. || Cengage Learning
Market-leading text Organization Development and Change provides students with an excellent grounding in the theoretical underpinnings of the subject as well as describing, in practical terms, how behavioural science can be used to develop organizational strategies, structures and processes. It will enrich students' understanding and study of organization development, change management and human resources management. This is the first time the textbook has been adapted for Europe, South Afric...
Introduction to Sport Marketing / 2nd edition
Second Edition
2015 || Paperback || Aaron C.T. Smith e.a. || Taylor & Francis
Introduction to Sport Marketing is an accessible and engaging introduction to key concepts and best practice in sport marketing. Aimed at students with little or no prior knowledge of marketing, the book outlines a step-by-step framework for effective sport marketing, from conducting market analysis and developing a strategy, through to detailed planning and implementation. The book has a wider scope than other sport marketing textbooks, recognising that students are just as likely to have to...
Transition Point: From Steam to the Singularity
2019 || Hardcover || Sean A. Culey || Troubador Publishing Ltd
We live in disruptive times. The world is changing faster than ever before, leaving people dazed, businesses struggling, economies floundering and societies fracturing. But why? Transition Point is the result of over five years of research to establish the answer; a breathtaking tale of freedom, unintended consequences and disruptive technologies that starts 1000 years ago and ends up in the second half of the 21st Century.
Starting with an examination into the drivers of technological change...