We'll remember 2020 as the year that brought the need for effectively and efficiently connecting people into sharp focus. Companies around the world are rapidly changing their in-person event strategies and shifting to virtual or hybrid events. Clearly, the necessity for online meetings and events has never been greater. Transitioning to Virtual and Hybrid Events is a comprehensive roadmap to going virtual, helping you give your online audience a unique and compelling experience. This practic...

"This book is of the kind you always wanted but didn't think would or could ever exist: the universal field theory of problem solving." Tom Sommerlatte Typically today's tasks in management and consulting include project management, running workshops and strategic work - all complex activities, which require a multitude of skills and competencies. This standard work, which is also well accepted amongst consultants, gives you a reference or cookbook-style access to the most important tools, in...

Being a startup CEO is a job like no other: it's difficult, risky, stressful and, in venture capitalist and long-time Return Path Board Member Fred Wilson's view, "lonely, heavy duty, and a thankless task." As a startup CEO, seeing things for the first time, you're likely to make mistakes, to fail, to get things wrong, and to feel like you don't have any control over outcomes. Author Matt Blumberg has been there, and in Startup CEO: A Field Guide to Scaling Up Your Business, Second Edition he...

This book is a practical handbook for entrepreneurship in tourism related industries. The book will provide students and prospective entrepreneurs with the knowledge, know-how and best practices in order to assist them in planning, implementing and managing business ventures in the field of tourism. It constitutes a valuable contribution to developing the necessary knowledge, competencies and skills of entrepreneurial decision-making and ventures.

It would serve as a guide for those studying ...

For undergraduate and postgraduate students taking modules in international business, international strategy and global business practice. Explore and understand international business through practical, theory and analytical frameworks International Business, 8th Edition, by Collinson, Narula and Rugman presents data and evidence to assist you to map trends, make predictions and take on the role of decision makers in business and governments, in order to enable you to lead organizations with...

Introducing Communication Theory: Analysis and Application focuses on the links between theory and everyday experiences. This text uses an engaging writing style and a consistent, organized template to present the concept of theory and help students become insightful, critical thinkers. The Connect course for this offering includes SmartBook, an adaptive reading and study experience that guides students to master, recall, and apply key concepts while providing automatically graded assessments.

The Mom Test is a quick, practical guide that will save you time, money, and heartbreak.

They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little . As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it and...

The classic groundbreaking text for understanding organizational theory in the sport industry is back in an extensively revised new edition. With an added emphasis on organizational behavior and practical applications of the theory, Understanding Sport Organizations: Applications for Sport Managers, Third Edition, provides a logical progression to understanding the many components of and processes in sport organizations. Readers will gain a strong theoretical foundation while learning how it ...

Most information systems textbooks overwhelm business students with overly technical information they may not need in their careers. This textbook takes a new approach to the required information systems course for business majors. For each topic covered, the text highlights key "Take-Aways" that alert students to material they will need to remember during their careers.

Sections titled "Where You Fit In" and "Why This Chapter Matters" explain how the topics being covered will impact students...