Exploring the inter-relatedness of the key components that impact any international marketing venture - markets, the 4P's, culture, language, political, legal economic systems, and infrastructure -- this book nurtures an understanding of the synergies between international marketing and international business.

A major new contribution to the field of qualitative data analysis, this book sets out the theory and practice of dialogical approaches.

Creativity is a key theme in early childhood studies at the moment and is increasingly highlighted in all manner of early childhood academic courses. This book will form the link between creativity and literacy with concrete examples of children's meaning making, as well as offering a protocol for students to follow.

In this fully updated and expanded second edition, Carol Grbich provides a guide through current issues in the analysis of qualitative data.

Written to guide students through complex groupwork situations, this book explores the knowledge, skills and values required for groupwork practice.

The first handbook to provide a state-of-the-art overview of the whole field of QDA, and a must-have for all qualitative researchers

Full of practical advice, this book bridges the gap between communication theory and the implementation of policy. Responding to recent developments in health communication and campaigns, it is essential reading for all students and health care professionals who wish to reflect upon and develop their practice.

Bringing key developments and debates together in a single volume, this book provides an authoritative guide for students and practitioners embarking on qualitative research in social work and related fields.

An ideal starter text for those new to the field, this second edition has new examples from a range of social science disciplines, as well as a brand new companion website, making it even more valuable to even more students

Providing a view of psychology's interaction with culture and society in different periods beginning in the ancient times and stretching through the Middle Ages and the modern period to the millennium and without reducing the discussion of both contemporary and classic themes and theories, this book endorses an approach to psychological knowledge.