This popular, market-leading textbook for corporate communication continues to be the authoritative and definitive textbook for students and educators. The text has been fully updated to include:* changes to the workplace in light of the Covid-19 pandemic and its impacts on employee communication via platforms such as Zoom and Microsoft Teams * the ongoing impacts of digital disruption and transformation on corporate communication at the advent of the 'metaverse' and alongside consideration o...

This cutting-edge and engaging student textbook, now in a second edition, provides essential coverage of marketing principles for Tourism, Hospitality and Events, with a strong focus on the increasing global and digital aspects of these industries.

Written by experts in the field, this well-established book covers the core fundamentals of HRM, contemporary issues and contains a rich array of research-based case studies.

An expert and accessible exploration of the scale and impact of global tax avoidance.

An expert and accessible exploration of the scale and impact of global tax avoidance.

The new edition of this bestselling text is more international, with updated content and examples to explain alternative ways of thinking about management and managing people.

Adopting an international approach and offering a broader context to social marketing, this second edition presents social marketing principles in a strategic, critical and reflexive way, illustrating the value of applying marketing to solve social problems.

Looking beyond the usual colonial narrative of the subject, Amanda Earley encourages the reader to think reflectively and critically about overlooked aspects of International Marketing such as power relations, history, ethics, culture and politics.

An essential textbook on Contemporary Cross-Cultural Management covering theory, practice and skills.

What Do We Know and What Should We Do About The Future of Work? is part of a new book series offering short, up-to-date overviews of key issues often misrepresented or simplified in the mainstream media.