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Pearson (149)
The Mindfulness Habit:
Build your calm, day by day
2024 || Paperback || Lisa Wren || Pearson
Build your calm, work with purpose, live your life. A step-by-step mindfulness coaching programme so you can make mindfulness part of your everyday routine and better manage stress, anxiety and insecurity. The Mindfulness Habit provides an 8-week, peer reviewed mindfulness course alternating with chapters that tackle practical workplace challenges in a relatable and compassionate way.
Topics include working with uncertainty and insecurity; stress and burnout; anxiety; switching off from work,...
Speak Out, Listen Up
2024 || Paperback || Megan Reitz e.a. || Pearson
Speak Out, Listen Up helps you to navigate power differences and speak up with confidence in a way that you will be heard. But it’s no good speaking up if there isn’t anyone listening, so we also help you to understand how your power enables others to speak up and how it might silence them. Previous edition shortlisted for CMI Management Book of the Year 2020.
Organization Theory
Challenges and Perspectives
2023 || Paperback || John McAuley e.a. || Pearson
?A critical introduction to Organisation Theory that you can understand, apply and enjoy!? This book addresses fundamental questions such as what is organisation theory and why does it matter. It explores the historical development of organization theory from its origins right up to present-day debates. It asks what challenges it presents to contemporary organisations, and explores the solutions it can provide. Organization Theory brings a fresh approach to long-standing questions and is aime...
Global Marketing Management / 8th International Edition
2013 || Paperback || Warren Keegan || Pearson
For courses in International Marketing and Global Marketing. This is the leading MBA text in international marketing-with comprehensive cases.
The Brand Gap / 2nd Edition
Revised Edition
2020 || Paperback || Marty Neumeier || Pearson
THE BRAND GAP is the first book to present a unified theory of brand-building. Whereas most books on branding are weighted toward either a strategic or creative approach, this book shows how both ways of thinking can unite to produce a "charismatic brand"-a brand that customers feel is essential to their lives. In an entertaining two-hour read you'll learn: * the new definition of brand * the five essential disciplines of brand-building * how branding is changing the dynamics of competition *...
Webs of Influence / 2nd Edition
The Psychology Of Online Persuasion
2023 || Paperback || Nathalie Nahai || Pearson
With the majority of commercial transaction now happening online, companies of all shapes and sizes face an unprecedented level of competition to win over and retain new business. In this second edition of Webs of Influence, Nathalie Nahai brings together the latest insights from the world of psychology, neuroscience and behavioural economics to explain the underlying dynamics and motivations behind consumer behaviour. This book will show you how to apply specific principles to improve your m...
maandag verzonden
The Presentation Book / 2nd edition
How to Create it, Shape it and Deliver it! Improve Your Presentation Skills Now
2025 || Paperback || Emma Ledden || Pearson
Make the next presentation you do, the best you've ever done. The Presentation Book shows how you can easily put your nerves behind you and calmly and confidently deliver a clear, sharp and very influential presentation.
Introducing Human Resource Management / 8th edition
2019 || Paperback || Caroline Hook e.a. || Pearson
Introducing Human Resource Management is a lively and engaging introduction to the key topics and issues surrounding people management. Clearly linking HR theory to the work environment, this book explores core areas such as HR strategy and planning, employee engagement, diversity and equality, and talent management and development. The text combines solid academic underpinning with practical examples to allow you to consolidate your learning and apply it in practice.
This 8th edition has b...
International Financial Reporting / 7th edition
2019 || Paperback || Alan Melville || Pearson
International Financial Reporting delivers a focused, user-friendly introduction to international financial reporting and how to implement the IASB standards for undergraduate students.
Operations Management: Sustainability and Supply Chain Management / 13th Global Edition
2019 || Paperback || Jay Heizer e.a. || Pearson || ook als eBook
This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. For courses in operations management.
A broad introduction to operations, reinforced with extensive practice problemsOperations Management: Sustainability and Supply Chain Management presents a broad introduction to the field of operations in a realistic and practical manner, while offeri...