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Pearson (181)
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Contemporary Logistics / 12th Global edition
2017 || Paperback || Jr. Paul Murphy e.a. || Pearson || ook als eBook
For undergraduate and graduate courses in Logistics. A dynamic foundation to the global study of contemporary logistics A market--leading text, Contemporary Logistics explores modern logistics from a managerial perspective. These are characterized by geopolitical tensions in parts of the world, steadily increasing trade, supply chain vulnerabilities caused by severe natural disasters, and an unabated pace of technological advancement.
In it, readers see theory come to life through timely, pra...
Procurement and Supply Chain Management / 10th edition
2020 || Paperback || Kenneth Lysons e.a. || Pearson || ook als eBook
Develop business understanding through real-life examples and latest developments in the field Procurement and Supply Chain Management, 10th Edition, by Farrington is the most comprehensive and accessible textbook on procurement and supply chain management currently available. It is the ideal textbook for those aspiring to be leaders in the profession, and for those who are engaged in professional studies for the Chartered Institute of Procurement and Supply examinations (at both the foundati...
Business Communication Essentials / 8th Global Edition
2022 || Paperback || Courtland Bovee e.a. || Pearson || ook als eBook
This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content, which is especially relevant to students outside the United States. Help your students launch their careers with modern communication skillsFor the past two decades, business communication has been in a constant flux, with email, web content, social media, and mobile devices changing the rules of the game.
Business Communication Essentials: Fundamental S...
International Business / 17th Global Edition
2021 || Paperback || John Daniels e.a. || Pearson || ook als eBook
Enhance your students' understanding of international business markets. International Business: Environments and Operations, 17th Edition, develops critical thinking skills by balancing classroom theory with practice. With contemporary examples, scenarios, and cases, this bestselling guide will give your students the necessary tools for success.
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Essentials of Organizational Behaviour / 15th Global Edition
2021 || Paperback || Stephen Robbins e.a. || Pearson || ook als eBook
Thistitle is a Pearson Global Edition. The Editorial team at Pearson has workedclosely with educators around the world to include content which is especiallyrelevant to students outside the United States. For courses in organizational behavior. A streamlined presentation of key organizational behavior concepts
Currently in use at more than 500 colleges and universities worldwide, Essentialsof Organizational Behavior, 15th Edition teaches students howto communicate and interact wi...
Financial Accounting for Decision Makers / 10th edition
2022 || Paperback || Peter Atrill e.a. || Pearson
Understand financial accounting principles and techniques, and develop the skills to make informed business decisions. "My many students and I have used this book for years now and would highly recommend it to anyone looking for a very accessible introduction to financial reporting." Dr. Andrew McFaull, Deputy Programme Director of BSc Accounting and Finance, King's College London "When used in conjunction with the MyLabs Accounting package this is an excellent resource to build a non-technic...
Essentials of Services Marketing / 4th edition
2022 || Paperback || Jochen Wirtz || Pearson
For undergraduate courses inservices marketing Learn how to create value throughcustomer connections and engagement As economies across the world continue to transition toward services,skills in marketing and managing services have never been more important. Essentials of Services Marketing, 4e, captures the reality of todayGÇÖs world,incorporates recent academic and managerial thinking, and illustratescutting-edge service concepts. Designed to provide a crisp introduction to keytopics in t...
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Corporate Finance / 6th Global Edition
2023 || Paperback || Jonathan Berk e.a. || Pearson
Using the valuation framework based on the Law of One Price, top researchers Jonathan Berk and Peter DeMarzo have set the new canon for corporate finance texts. Corporate Finance blends coverage of time-tested principles and the latest advancements with the practical perspective of the financial manager. You can "practice finance to learn finance" by solving problems like those faced by today's professionals.
The 6th Edition features the latest research, data, events and technologies to help ...
International Business / 6th Global Edition
The New Realities
2025 || Paperback || S. Tamer Cavusgil e.a. || Pearson
International Business: The New Realities connects to individuals facing a diverse and evolving economic environment fueled by the internet and multimedia sources. The authors speak to this group's reliance on technology, their drive towards achievement and helping their communities, and their desire to obtain job-relevant skills. As such, the 6th Edition features updated cases, examples and exercises that address their interests and issues.
This includes the competitive job market; and diver...
Marketing Management / 17th Edition
2025 || Paperback || Philip Kotler e.a. || Pearson