Introducing Communication Theory: Analysis and Application focuses on the links between theory and everyday experiences. This text uses an engaging writing style and a consistent, organized template to present the concept of theory and help students become insightful, critical thinkers. The Connect course for this offering includes SmartBook, an adaptive reading and study experience that guides students to master, recall, and apply key concepts while providing automatically graded assessments.

Brealey: Principles of Corporate Finance bridges the gap between financial theory and practical application for corporate finance. It emphasizes the importance of understanding financial theory to adapt to non-routine situations and evolving market conditions. By explaining why companies and financial markets behave as they do, the book equips managers with the tools to make informed decisions, not just based on experience but backed by theory. The authors address controversies within financi...

Authors Eric Noreen, Peter Brewer, and Ray Garrison have crafted a streamlined Managerial Accounting book that is perfect for non-accounting majors who intend to move into managerial positions by focusing on the fundamentals to develop the conceptual framework managers need to succeed. This is done by adhering to the three core standards:- FOCUS Noreen/Brewer/Garrison pinpoint the key managerial concepts students will need in their future careers. With no journal entries or financial accounti...

Students are often overwhelmed by the amount of information presented in the introductory financial accounting course, while instructors often want their students to better grasp "the big picture." Fundamentals of Financial Accounting Concepts delivers a unique approach to building accounting skills while maintaining a more traditional use of debits and credits. Through this method, the authors drive students' curiosity and inspire them to ask the "why" questions that get at the heart of how ...

Exercise Physiology: Theory and Application to Fitness and Performance is designed for students interested in exercise physiology, clinical exercise physiology, human performance, kinesiology/exercise science, physical therapy, and physical education. The tenth edition provides students with an up-to-date understanding of the physiology of exercise through the use of numerous clinical applications, including exercise tests to evaluate cardiorespiratory fitness and information on exercise trai...

Tough Test Questions? Missed Lectures? Not Enough Time? Textbook too pricey?Fortunately, there's Schaum's. This all-in-one-package includes more than 500 fully-solved problems, examples, and practice exercises to sharpen your problem-solving skills. Plus, you will have access to 25 detailed videos featuring math instructors who explain how to solve the most commonly tested problems-it's just like having your own virtual tutor! You'll find everything you need to build your confidence, skills, ...

The Fourth Edition of Supply Chain Logistics Management presents Logistics in the context of integration within a firm's Supply Chain Strategy and Operations. The framework of Supply Chain Management is initially presented thereby creating a foundation for in-depth study of the five logistics operational components in Part Two. Challenges and strategies related to design and operational integration of logistics within a global supply chain are discussed in Part three.

Part Four focuses on adm...

Each Outline presents all the essential course information in an easy-to-follow, topic-by-topic format. You also get hundreds of examples, solved problems, and practice exercises to test your skills.

Based on research conducted in more than seventy countries over a forty-year span,Cultures and Organizations examines what drives people apart-when cooperationis so clearly in everyone's interest. With major new contributions from MichaelMinkov's analysis of data from the World Values Survey, as well as an account ofthe evolution of cultures by Gert Jan Hofstede.

Study smarter and stay on top of your discrete mathematics course with the bestselling Schaum's Outline-now with the NEW Schaum's app and website! Schaum's Outline of Discrete Mathematics, Fourth Edition is the go-to study guide for more than 115,000 math majors and first- and second-year university students taking basic computer science courses. With an outline format that facilitates quick and easy review, Schaum's Outline of Discrete Mathematics, Fourth Edition helps you understand basic c...