Everything you need to know about writing for business - from working out the message you want to send, to understanding your audience.

As everyone adjusts to hybrid and remote ways of working with others around the world, and we develop more ways of communicating, how you can use words to engage, inform, persuade, or sell to others is increasingly important. And writing clear, error-free content that is appropriate for its intended purpose is something that anyone can learn to do.

Writing Sk...

The essential guide to making your voice heard and having your efforts recognised.

Do you find it hard to say 'no'? Are you tongue-tied in important meetings? Bored of 'mansplaining' when you know that you're the best qualified person on a particular topic? Understanding the difference between being assertive and being aggressive can be a crucial lesson on your career journey, and Assert Yourself can help you find your voice and stand up for yourself.

Full of practical advice on how to change...

The incredible story of a powerful and misunderstood energy source on which society turned its back

Academic research in design can seem daunting “ let Hilary Collins show you the building blocks of a great final project. The perfect companion for a research project in fashion, design or visual communication, this 2nd edition of Creative Research walks you through: Choosing a topic· Deciding your approach· Using previous research and writing a literature review· Obtaining your own data and using it appropriatelyUseful case studies show best practice, revealing the links between a res...

Critics have argued that comparative philosophy is inherently flawed or even impossible. What standards can we use to describe and evaluate different cultures' philosophies? How do we avoid projecting our own ways of thinking onto others? Can we overcome the vast divergences in history, language, and ways of organizing reality that we find in China, India, Africa, and the West? Doing Philosophy Comparatively is the first comprehensive introduction to the foundations, problems, and methods of ...

A compelling and fascinating portrait of the continuing intellectual tradition of Greek writers and thinkers in the Age of Rome.

In 146 BC, Greece yielded to the military might of the Roman Republic; sixty years later, when Athens and other Greek city-states rebelled against Rome, the general Lucius Cornelius Sulla destroyed the city of Socrates and Plato, laying waste to the famous Academy where Aristotle had studied. However, the traditions of Greek cultural life would continue to ...

Comprehensive in coverage this textbook, written by academics from leading institutions, discusses current developments and debates in modern health economics from an international perspective. Economic models are presented in detail, complemented by real-life explanations and analysis, and discussions of the influence of such theories on policymaking. Offering sound pedagogy and economic rigor, Health Economics focuses on building intuition alongside appropriate mathematical formality, trans...

The second edition of this innovative core textbook spans the service and manufacturing sectors, equipping readers to grasp and overcome the core challenges faced in planning, designing and implementing operations.

Yolanda Garcia is taking a trip to the Dominican Republic to revisit the country where she was born, and which her family was forced to flee for New York when she was a child. Previously privileged and wealthy, the family finds it hard to adjust to immigrant life in the Bronx, particularly their tough old-world father, Papi. As they try immerse themselves in the American way of life, Yolanda and her three sisters begin to rebel against Papi's traditions and values, each in their own way.

But,...

Structured around the author's tried-and-tested New Venture Creation framework, this textbook encourages practical learning, enabling you to launch and develop your business. Broken down into three phases - Research, Business model development, Launch - the book provides a systematic approach which tells you everything you need to know and, most importantly, everything you need to do, to start a new venture. You will learn how organisations and entrepreneurs address issues via real life case ...