Now in its sixth edition, Persuasion: Social Influence and Compliance Gaining continues to boast an accessible voice and vibrant aesthetic that appeals to undergraduate students of communication, psychology, advertising, and marketing. In addition to presenting established theories and models, this text encourages students to develop and apply general conclusions about persuasion in real-world settings. Along the way, students are introduced to the practice of social influence in an array of ...

Tourism Impacts, Planning and Management is a unique text, which links the three crucial areas of tourism: impacts, planning and management. Tourism impacts are multifaceted and are therefore difficult to plan for and manage. This title looks at all the key players involved – be they tourists, host communities or industry members – and considers a number of approaches and techniques for managing tourism impacts successfully.

Now in its Fourth Edition, this bestselling text has been fully ...

Tourism can be a challenging subject for students because it is both dynamic and susceptible to economic turbulence and shifts in trends. Tourism: A Modern Synthesis is an essential textbook for tourism students seeking a clear and comprehensive introduction to their studies that addresses these challenges. The authors apply a business approach to the subject, reflecting developments in the teaching and content of university courses, and the text covers both key principles and contemporary th...

Identifying and developing talented athletes to their fullest potential is a central concern of sport scientists, sports coaches, and sports policy makers. The second edition of this popular text offers a state of the science synthesis of current knowledge in talent identification and development in sport, from the biological basis of talent to the systems and processes within sport through which that talent is nurtured. Written by a team of leading international experts, the book explores ke...

Queer in Europe takes stock of the intellectual and social status and treatment of queer in the New Europe of the twenty-first century, addressing the ways in which the Anglo-American term and concept 'queer' is adapted in different national contexts, where it takes on subtly different overtones, determined by local political specificities and intellectual traditions. Bringing together contributions by carefully chosen experts, this book explores key aspects of queer in a range of European na...

In The Challenger Sale, Matthew Dixon and Brent Adamson share the secret to sales success: don't just build relationships with customers. Challenge themWhat's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships - and you'd be wrong. The best salespeople don't just build relationships with customers.

They challenge them. Matthew Dixon, Brent Adamson, and their colleagues at CEB have studied the performance of thousands of sales re...

Now in its sixth edition, the internationally acclaimed Foundations for Practice in Occupational Therapy continues to provide a practical reference tool which is both an indispensable guide to undergraduates and a practical reference tool for clinicians in the application of models and theories to practice. Underlining the importance and clinical relevance of theory to practice, the text provides an excellent introduction to the theoretical basis of occupational therapy. Contributions are giv...

Like children themselves, development is dynamic. In the chronologically organized Child and Adolescent Development: Lives in Context, award-winning author Tara L. Kuther frames development research in real-life contexts, including gender, race and ethnicity, socioeconomic status, and more. Kuther presents highly relatable examples, vivid cross-cultural stories, and Lives in Context video case studies of real individuals, consistently prompting students to reflect on chapter content with What...

This book prepares today's readers to successfully navigate our increasingly global community, introducing communication skills and concepts that will enable readers to interact successfully with different cultures and ethnic groups. Jandt offers unique insights into intercultural communication, at home and abroad, through an emphasis on history, culture, and popular media.

This first edition of Strategic Innovation Management is an exciting new addition to the established bestselling texts Managing Innovation and Innovation and Entrepreneurship written by Joe Tidd and John Bessant. Aimed at students taking courses in business studies and management, as well as non-specialist courses in other disciplines, this book provides a practical and accessible evidence-based approach to managing innovation in a wide range of contexts, including: manufacturing, services, s...