Brand Psychology brings together theory and practice from the fields of psychology, design, and marketing to demystify the brand development process. It explores the behavioral science behind brand building, looking at the psychological principles at play whenever a brand is built and communicated.

This essential text presents the core information that all nursing students and apprentices along with other key health and social care professions, regardless of field, need to know about caring for people with a learning disability and autism.

Bringing together the foremost experts in climate change leadership, this book proposes models of how climate change leadership capabilities can be developed in organisations, and sets out the qualities and approaches needed by leaders to successfully develop and implement climate change mitigation and adaptation policies.

This accessible text presents a comparative analysis of health and social care policy and practice from around the world, with learning points drawn out for the UK. It supports readers to improve practice by reflecting on differences and similarities in the policies of other OECD countries.

The goal of this book is to help health care organizations (HCOs) understand, prepare, implement, and leverage digital transformation. The book opines that, to be successful, digital transformation must be led, and supported, by senior management.

The intent of this book is to provide the opportunity to capture stories from highly successful women to inspire the next generation who want to pursue a career in HIT on a much larger scale and to inspire those already working in the field who are struggling to advance in their careers.

This book shows how bringing together experts from the Global South and the Global North can help us to understand and combat global economic, political, and social inequalities. This book lays the groundwork for a new approach to the world's problems- a truly global approach to political economy.

Deprescribing practice in hospice medicine has expanded exponentially in recent years. This book systematically addresses the groups of extremely useful medications to manage chronic disease conditions and prevent complications.

Mentalization with Neglected and Traumatized Children provides a comprehensive walkthrough of the impact on child development as a result of neglect and trauma, and how theories of Mentalization can help.

Personal, useful, actionable, and grounded in research, this book will shift your thinking from ‘strategy development’ to ‘strategy discovery’ to enable you to deal with today’s business challenges, engage your staff, and boost your business performance.