Now in a fully revised and updated third edition, Introduction to Sport Marketing is a clear, straightforward, and concise introduction to the theory and practice of sport marketing, and the only sport marketing textbook you will ever need. Built around a step-by-step framework for developing effective sport marketing plans, and full of real-world, international cases, data, and examples, the text helps students to develop the essential skills and subject knowledge required to thrive in today...

Are you tired of being told to 'think positive'? Do you ever feel like the odds are stacked against you or that you're running on empty? What if you could stop trying to improve yourself and just be yourself? We're often told that to be brave or handle life’s challenges, we need to build mental strength and resilience. But what happens is that we end up in an endless cycle of self-improvement wondering why we keep getting stuck in the same old mind traps and behavioural patterns. In this g...

The mindsets and skillset that will make you a better leader in an increasingly complex and fast-changing world of work, equip you for the future, and build your long-term capability as a leader.

Speak Out, Listen Up helps you to navigate power differences and speak up with confidence in a way that you will be heard. But it’s no good speaking up if there isn’t anyone listening, so we also help you to understand how your power enables others to speak up and how it might silence them. Previous edition shortlisted for CMI Management Book of the Year 2020.

Scientific literacy is an essential aspect of any undergraduate education. Recipes for Science responds to this need by providing an accessible introduction to the nature of science and scientific methods appropriate for any beginning college student. The book is adaptable to a wide variety of different courses, such as introductions to scientific reasoning, methods courses in scientific disciplines, science education, and philosophy of science.

Special features of Recipes for Science include...

The standard-setting introduction to child development—from researchers who lead the field.

How Children Develop is the topically organised resource teachers and researchers trust for the most up-to-date perspectives on child and adolescent development. The accomplished author team, well-known for their own leading clinical research in this field, integrates theory, cultural research, and applications in a style that is authoritative yet accessible to students.

This book about revitalizing family and social relationships in an increasingly diverse and polarized world should become a resource for a vast array of professionals in the fields of mental heath, social and community services.

Custom publication for Erasmus University Rotterdam, Rotterdam School of Management - Bachelor Bedrijfskunde - RSM block 5 'Verantwoord leiderschap in organisaties'

Introducing Communication Research teaches the basics of communication research in an accessible manner by using student-focused real-world examples, engaging application exercises, and up-to-date resources. The Fifth Edition adds coverage of social media and big data, artificial intelligence (AI), and changes in communication brought about by the COVID-19 pandemic.