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Studieboeken (75)

50,40
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Oxford IB Diploma Programme: Business Management Course Companion

Course Companion

2021 || Paperback || Martin Mwenda Muchena e.a. || Oxford University Press

Completely updated, with a new approach to most comprehensively cover the new 2014 syllabus and including a special focus on the new concept-based learning requirement. Every topic is covered in depth, plus full assessment support drives high achievement and TOK links aligns learning to the IB philosophy.

144,95
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Organizational Behavior / 5th edition

2022 || Paperback || Michael A.Hitt e.a. || Wiley

People, processes, and technology. These are the three major drivers of business achievement. The best leaders inherently understand that great companies start with great people.

This is as true now as it was during the beginning of the industrial revolution, and understanding and staying current on the latest organizational behavior research and best practices paves the way for managerial success. In this updated edition of Organizational Behavior, theory, new research and real-world case st...

56,00
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Strategic Human Resource Management

An International Perspective

2021 || Paperback || Gary Rees e.a. || SAGE

A stellar author team guides you through the key topics of human resource management from strategic and international perspectives in this updated edition.

63,00
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Contemporary Human Resource Management

Text and Cases

2021 || Paperback || Adrian Wilkinson e.a. || SAGE

Written by experts in the field, this well-established book covers the core fundamentals of HRM and examines contemporary issues such as work-place bullying, flexibility and emotion at work.

75,95
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71,95
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Integrated Advertising, Promotion, and Marketing Communications / 9th edition

2021 || Paperback || Kenneth Clow e.a. || Pearson

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. For courses in advertising. A study of integrated marketing communications taught through real-life application

Integrated Advertising, Promotion, and Marketing Communications, 9th Edition speaks to an evolved definition of integrated marketing and teaches students how to effectively co...

62,95
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Decision Analysis for Management Judgement / 5th edition

2021 || Paperback || Paul Goodwin e.a. || Wiley

Decision Analysis for Management Judgment is unique in its breadth of coverage of decision analysis methods. It covers both the psychological problems that are associated with unaided managerial decision making and the decision analysis methods designed to overcome them.

This latest edition has been fully revised and updated and includes a number of changes to reflect the latest developments in the field.

58,95
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Reframing Organizations / 7th edition

Artistry, Choice, and Leadership

2021 || Paperback || Lee G. Bolman e.a. || Wiley

AN ELEGANT FRAMEWORK FOR MORE EFFECTIVE LEADERSHIP

Bolman and Deal's four-frame model has been transforming business leadership for over 40 years. Using a multidisciplinary approach to management, this deceptively simple model offers a powerful set of tools for navigating complexity and turbulence; as the political and economic climate continues to evolve, this model has never been more relevant than today.

The Structural Frame explores the convergence of organizational structure and function...

91,50
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Macroeconomics in Modules

2021 || Paperback || Paul Krugman e.a. || Macmillan

The most accessible Krugman/Wells text, now in Achieve.

When it comes to explaining fundamental economic principles by drawing on current economic issues and events, no one is more effective than Nobel laureate and New York Times columnist Paul Krugman and co-author, Robin Wells. In this modular text, Krugman and Wells’ signature storytelling style helps readers understand economic concepts in the real world. Instead of long, traditional chapters of traditional length, this version presents...

41,95
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Making the Business Case

Proposals that Succeed for Projects that Work

2021 || Paperback || Ian Gambles || Taylor & Francis

A good business case is so much more than simply the means to justify a decision. A well-written and well-researched business case will secure funding; make sure any project stays on the right side of regulation; mobilize support for the cause; provide the platform for managing the project and the benchmark against which to measure progress. Ian Gambles' Making the Business Case shows you how to make sense of the task at hand, develop a strategy, articulate your options, define the benefits, ...