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Resultaten (1599)
Sales Management
Analysis and Decision Making
2019 || Paperback || Thomas N. Ingram e.a. || Taylor & Francis
This tenth edition of Sales Management continues the tradition of blending the most recent sales management research with the real-life "best practices" of leading sales organizations. The authors teach sales management courses, and interact with sales managers and sales management professors on a regular basis. Their text focuses on the importance of employing different sales strategies for different customer groups, as well as integrating corporate, business, marketing, and sales strategies.
Sales Management includes coverage of the current trends and issues in sales management, along with numerous real-world examples from the contemporary business world that are used throughout the text to illuminate chapter discussions. Key changes in this edition include:Updates in each chapter to reflect the latest sales management research, and leading sales management trends and practices;Revised end-of-chapter cases;Revised ethical dilemma boxes;All new chapter opening vignettes about well-known companies that illustrate key topics from that chapter; andNew or updated comments from sales managers in "Sales Management in the 21st Century" boxes. An online instructor's manual with test questions and PowerPoints is available to adopters...
Misbehaving - The Making of Behavioral Economics
The Making of Behavioral Economics
2019 || Paperback || Richard H. Thaler || Norton & Company
Nobel laureate Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans-predictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth-and change the way we think about economics, ourselves, and our world.
Traditional economics assumes rational actors. Early in his research, Thaler realized these Spock-like automatons were nothing lik...
morgen verzonden
Birth of a Theorem
A Mathematical Adventure
2024 || Paperback || Cedric Villani || Van Ditmar Boeken B.V.
How does a genius see the world? Where and how does inspiration strike? Blending science with history, biography with myth, the author conjures up an inimitable cast: the omnipresent Einstein, mad genius Kurt Godel, and Villani's personal hero, John Nash.
morgen verzonden
Misbelief
What Makes Rational People Believe Irrational Things
2024 || Paperback || Dr. Dan Ariely || Van Ditmar Boeken B.V.
Business Dynamics
Systems Thinking and Modeling for a Complex World (Int'l Ed)
2000 || Paperback || John Sterman || McGraw-Hill
System dynamics is both a utilized approach to organizational problem solving at the professional level, and a field of study in business, engineering, and social and physical sciences. This book explains what system dynamics is, and how it can be successfully applied to solve business and organizational problems.
International Marketing / 4th Edition
2020 || Paperback || Pervez Ghauri e.a. || McGraw-Hill
Now in its fourth edition, this successful introduction to international marketing has been thoroughly revised, updated and developed throughout to reflect the most recent developments in today's dynamic business environment. Contemporary, engaging and accessible, International Marketing is essential reading for the aspiring practitioner. You will discover:*The importance of international marketing to creating growth and value*The management practices of companies, large and small, seeking ma...
Public Finance / 10th Global Edition
2014 || Paperback || Harvey Rosen e.a. || McGraw-Hill
Introducing... Public Finance, 10th Global Edition, by Harvey S. Rosen and Ted GayerRosen and Gayer's Public Finance provides the economic tools necessary to analyze government expenditure and tax policies and, along the way, takes students to the frontiers of current research and policy.
While the information presented is cutting edge and reflects the work of economists currently active in the field, the approach makes the text accessible to undergraduates whose only prior exposure to econom...
morgen verzonden
The 4-Hour Work Week
Escape the 9-5, Live Anywhere and Join the New Rich
2024 || Paperback || Timothy Ferriss || Van Ditmar Boeken B.V.
How to reconstruct your life? Whether your dream is experiencing high-end world travel, earning a monthly five-figure income with zero management, or just living more and working less, this book teaches you how to double your income, and how to outsource your life to overseas virtual assistants for $5 per hour and do whatever you want.
morgen verzonden
Reality Is Not What It Seems
The Journey to Quantum Gravity
2024 || Paperback || Carlo Rovelli || Van Ditmar Boeken B.V.
'The physicist transforming how we see the universe' (Financial Times)'An utter joy' (Adam Rutherford)'A hugely engaging book... Rovelli is a charming, thought-provoking tour guide' (Manjit Kumar Prospect)Do space and time truly exist? What is reality made of? Can we understand its deep texture?Scientist Carlo Rovelli has spent his whole life exploring these questions and pushing the boundaries of what we know. In this mind-expanding book, he shows how our understanding of reality has changed...
morgen verzonden
Good Economics for Hard Times
Better Answers to Our Biggest Problems
2024 || Paperback || Abhijit V. Banerjee e.a. || Van Ditmar Boeken B.V.