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Economie en bedrijf algemeen (1475)
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Beyond Order
12 More Rules for Life
2022 || Paperback || Jordan B. Peterson || Veltman Distributie Import Books
The companion volume to 12 Rules for Life offers further guidance on the perilous path of modern life.
In 12 Rules for Life, clinical psychologist and celebrated professor at Harvard and the University of Toronto Dr. Jordan B. Peterson helped millions of readers impose order on the chaos of their lives. Now, in this bold sequel, Peterson delivers twelve more lifesaving principles for resisting the exhausting toll that our desire to order the world inevitably takes.
In a time when the human w...
Operations Research: An Introduction, Global Edition
2025 || Paperback || Hamdy Taha || Pearson
For junior/senior undergraduate and first-year graduate courses in Operations Research in departments of Industrial Engineering, Business Administration, Statistics, Computer Science, and Mathematics.
Operations Research provides a broad focus on algorithmic and practical implementation of Operations Research (OR) techniques, using theory, applications, and computations to teach students OR basics. The book can be used conveniently in a survey course that encompasses all the major tools of op...
Contemporary Logistics, Global Edition (e-book)
2017 || E-book via Bookshelf || Jr. Paul Murphy e.a. || Pearson
For undergraduate and graduate courses in Logistics. A dynamic foundation to the global study of contemporary logistics A market--leading text, Contemporary Logistics explores modern logistics from a managerial perspective. These are characterized by geopolitical tensions in parts of the world, steadily increasing trade, supply chain vulnerabilities caused by severe natural disasters, and an unabated pace of technological advancement.
In it, readers see theory come to life through t...
Essentials of Entrepreneurship and Small Business Management / 9th Global Edition
2018 || Paperback || Norman Scarborough e.a. || Pearson || ook als eBook
Help your students cultivate the skills for successful business managementEssentials of Entrepreneurship and Small Business Management, 9th edition, teaches your students how to launch and successfully manage a small business.Packed with learning features, this book is perfect for courses on small business management.Also available with MyLabTM.
Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition (e-book)
Building, Measuring, and Managing Brand Equity
2020 || E-book via Bookshelf || Kevin Keller e.a. || Pearson
This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. For courses in brand management. Create profitable brand strategies by building, measuring, and managing brand equity Strategic Brand Management: Building, Measuring, and Managing Brand Equity looks at branding from the perspective of the consumer, and provides a framework that identi...
Foundations of Finance / 10th Global Edition
The Logic and Practice of Financial Management
2021 || Paperback || Arthur Keown e.a. || Pearson || ook als eBook
This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. For undergraduate corporate finance courses.
The five key principles for the foundations of financeFoundations of Finance retains its foundational approach to the key concepts of finance, bolstered by real-world vignettes, cases, and problem exercises. Utilizing five principles, which are...
Marketing Communications (e-book)
A European Perspective
2023 || E-book via Bookshelf || Patrick De Pelsmacker e.a. || Pearson
Principles of Managerial Finance, Global Edition (e-book)
2022 || E-book via Bookshelf || Chad J. Zutter e.a. || Pearson
For introductory courses in managerial finance. Using financial concepts to solve real-world problems with a proven teaching and learning framework The Teaching and Learning System - a hallmark feature of Principles of Managerial Finance - weaves pedagogy into concepts and practice, giving students a roadmap to follow through the text and supplementary tools. The 16th Edition concentrates on the material students need to know in order to make effective financial decisions in an increasingl...
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Marketing Management / 16th edition
2021 || Paperback || Philip Kotler e.a. || Pearson
Start thinking like a marketer with the gold-standard text for today's Marketing Management. Marketing Management, 16th edition by Kotler, Keller, and Chernev, is the latest version of this landmark text, offering an extensive analysis of the latest theories and practices in the marketing environment. Ideal for undergraduates and graduates who want to follow a career in the field, the book introduces you to the Marketing Manager's way of thinking, focusing on the role, issues, and decisions t...
FT Guide to Business Start Up 2021-2023
2025 || Paperback || Sara Williams || Pearson Education Limited
Whether you're about to start your own business or have already taken the plunge and want to keep everything on track, make sure you have a copy of
The Financial Times Guide to Business Start Up
on your shelf. Regularly updated, this edition covers all the latest legal and financial changes you need to be aware of following the Budget.
- Everything you need to know to start up and run your business
- Comply with the most up-to-date financial, tax and legal requirements
- ...
