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Economie en bedrijf algemeen (1331)
Advertising and Promotion
2021 || Paperback || Chris Hackley e.a. || SAGE
Offering a short, concise and creative take on advertising and promotion, the new edition includes more on digital and social media marketing while using a wider range of visual examples and case studies.
International Financial Reporting and Analysis / 9th Edition
2023 || Paperback || Martin Hoogendoorn e.a. || Cengage Learning
For over twenty-five years, the authors of International Financial Reporting and Analysis have provided comprehensive insight into the intricacies of financial reporting. This ninth edition has been updated throughout with an increased focus on ethics, sustainability and corporate governance. Timely real-world illustrations and activities give students a truly international perspective to successfully interpret and use IFRS Standards in business.
This title is available with MindTap, a flexib...
morgen verzonden
International Marketing
2021 || Paperback || Daniel W. Baack e.a. || SAGE
Exploring the inter-relatedness of the key components that impact any international marketing venture - markets, the 4P's, culture, language, political, legal economic systems, and infrastructure -- this book nurtures an understanding of the synergies between international marketing and international business.
Contemporary Issues in Marketing
Principles and Practice
2021 || Paperback || Ayantunji Gbadamosi || SAGE
Contemporary Issues in Marketing brings together theory and practitioners' perspectives to present a coherent understanding of topical issues in marketing.
morgen verzonden
How the Mind Changed
A Human History of our Evolving Brain
2024 || Paperback || Joseph Jebelli || John Murray Press
The extraordinary story of how the human brain evolved . . . and is still evolving.
morgen verzonden
After the Spike
2025 || Paperback || Dan Spears || Simon & Schuster Nederland B.V.
An eye-opening exploration of humanity’s unprecedented path to global depopulation and its significance from economists Dean Spears and Michael Geruso.
The world’s population has surged over the past 200 years—not due to increased fertility, but thanks to improvements in survival. Since then, our larger society has thrived like never before: scientific breakthroughs, a global economy, healthier lives, and social progress.
A significant shift is now on the ho...
morgen verzonden
How to Win Friends and Influence People
(Vermilion Life Essentials)
2024 || Paperback || Dale Carnegie || Ebury Publishing
Dale Carnegie, known as 'the arch-priest of the art of making friends', pioneered the development of personal business skills, self-confidence and motivational techniques. His books - most notably How to Win Friends and Influence People - have sold tens of millions worldwide and, even in today's changing climate, they remain as popular as ever.
morgen verzonden
Money
From Bronze to Bitcoin, the True Story of a Made-up Thing
2024 || Paperback || Jacob Goldstein || Atlantic Books
A lively and accessible history of humanity's greatest - and strangest - creation: money.
HBR Guide to Dealing with Conflict
Assess the situation. Manage your emotions. Move on
2017 || Paperback || Amy Gallo || Harvard Business Review Press
Learn to assess the situation, manage your emotions, and move on. While some of us enjoy a lively debate with colleagues and others prefer to suppress our feelings over disagreements, we all struggle with conflict at work. Every day we navigate an office full of competing interests, clashing personalities, limited time and resources, and fragile egos.
Sure, we share the same overarching goals as our colleagues, but we don't always agree on how to achieve them. We work differently. We rub each...
morgen verzonden
Artificial Intelligence
The Insights You Need from Harvard Business Review
2024 || Paperback || Harvard Business Review e.a. || Harvard Business Review Press
Companies that don't use AI will soon be obsolete. Artificial Intelligence: The Insights You Need from Harvard Business Review brings you today's most essential thinking on AI, and explains how to get the right initiatives started at your company to capitalise on the opportunity of the machine intelligence revolution.
