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Economie en bedrijf algemeen (166)
Human Resource Management
Strategic and International Perspectives
2023 || Hardcover || Jonathan Crawshaw e.a. || SAGE
This comprehensive introduction examines key theories, practices and debates and treats international, strategic and contemporary issues as central to the study and practice of Human Resource Management.
Digital Marketing
Strategy, Planning & Disruption
2025 || Paperback || Annmarie Hanlon || SAGE
Explore all aspects of digital marketing with this accessible guide which blends theory, research, practice and application and includes a wide range of international case studies.
Diversity, Equity and Inclusion for Business & Management
2025 || Paperback || Sally Everett e.a. || SAGE
The first discipline-focused DEI text for Business & Management students; a comprehensive and accessible guide to the key ideas, critical concerns and future horizons for diversity, equity, and inclusion in business and management.
Advertising and Promotion
2021 || Paperback || Chris Hackley e.a. || SAGE
Offering a short, concise and creative take on advertising and promotion, the new edition includes more on digital and social media marketing while using a wider range of visual examples and case studies.
Leadership
A Diverse, Inclusive and Critical Approach
2023 || Paperback || Naveena Prakasam || SAGE
The first comprehensive leadership textbook with diversity at its heart, challenging traditional ways of thinking about leadership.
Strategic Management in the Media / 3rd edition
Theory to Practice
2024 || Paperback || Lucy Kung || SAGE
Drawing from a wider range of disciplines than is often the case in media management research, this fully revised third edition of the classic textbook on strategy in the media offers a compelling introduction to theories of strategy and management. Â
Strategic Management in the Media
Theory to Practice
2024 || Hardcover || Lucy Kung || SAGE
Drawing from a wider range of disciplines than is often the case in media management research, this fully revised third edition of the classic textbook on strategy in the media offers a compelling introduction to theories of strategy and management. Â
Managing Change in Organizations
2023 || Paperback || Stefan Svenningson e.a. || SAGE
This book explores a broad range of perspectives on change management, encouraging critical reflection and making sense of a complex field of theories. The unique approach is based around three key perspectives of change: how, what and why.
Making Strategy
Mapping Out Strategic Success
2021 || Paperback || Fran Ackermann e.a. || SAGE
A practical and engaging text for postgraduate students of strategy, particularly MBAs.
Corporate Social Responsibility
2015 || Paperback || Esben Rahbek Gjerdrum Pedersen || SAGE
Shortlisted in the Management and Leadership Textbook Category at CMI Management Book of the Year Awards 2016, this book explores the key questions and challenges prevalent in CSR including the history, key drivers, main theoretical perspectives and the dominant practices found in the business community, and also how to implement CSR in practice.