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Economie en bedrijf algemeen (1641)
Making the Business Case
Proposals that Succeed for Projects that Work
2021 || Paperback || Ian Gambles || Taylor & Francis
A good business case is so much more than simply the means to justify a decision. A well-written and well-researched business case will secure funding; make sure any project stays on the right side of regulation; mobilize support for the cause; provide the platform for managing the project and the benchmark against which to measure progress. Ian Gambles' Making the Business Case shows you how to make sense of the task at hand, develop a strategy, articulate your options, define the benefits, ...
Designing Your New Work Life
How to Thrive and Change and Find Happiness--and a New Freedom--at Work
2021 || Paperback || Bill Burnett e.a. || Knopf Doubleday
The authors of the #1 New York Times best-seller Designing Your Life examine how COVID has transformed our work lives and present strategies for using design thinking to create a new work-life balance. Original.
Demand-Driven Business Strategy
Digital Transformation and Business Model Innovation
2022 || Paperback || Cor Molenaar || Taylor & Francis
This book explains the ways of transforming business models from supply driven to demand driven through digital technologies and big data analytics. It covers important topics such as digital leadership, the role of Artificial Intelligence, and platform firms and their role in business model transformation.
Impact of Artificial Intelligence in Business and Society
Opportunities and Challenges
2024 || Paperback || Francesco Paolo (SKEMA Business School Appio e.a. || Taylor & Francis
This book focuses on understanding the wide range of opportunities as well as the spectrum of challenges AI brings in different business contexts and society at large.
Renovating Healthcare IT
Building the Foundation for Digital Transformation
2024 || Paperback || Susan Snedaker || Taylor & Francis
This book walks the reader through the process of determining what type of IT function they have today and what they’ll need tomorrow. It discusses how to assess and analyze the IT function then develop and implement a plan to renovate in place.
Corporate Social Hypocrisy
CSR in the Era of Global Crises
2024 || Paperback || Dalia Steimikiene e.a. || Taylor & Francis
Many new challenges including competitiveness are emerging for sustainable business during this era of disruption. This book analyses these challenges to sustainable development and growth and addresses the impact of corporate social responsibility on the competitiveness of organisations.
Auditing Transformation
Regulation, Digitalisation and Sustainability
2025 || Paperback || Jan Marton e.a. || Taylor & Francis
The book identifies drivers of transformation of auditing, including regulation, digitalisation, sustainability, and individual auditor characteristics, and discusses how the drivers affect auditing.
The European Digital Economy
Drivers of Digital Transition and Economic Recovery
2025 || Paperback || Judyta Lubacha e.a. || Taylor & Francis
The purpose of this book is to analyse the effectiveness of digital technologies as well as the fundamental factors that contribute to technological progress in the long run. It also examines structural and qualitative shifts in economies and societies.
The Psychology of Advertising / 4th Edition
2025 || Paperback || Bob M. Fennis e.a. || Taylor & Francis
The book offers a comprehensive overview of theory and research in consumer psychology, exploring how advertising impacts the thoughts, emotions and actions of consumers. It links psychological theories and empirical research findings to real-life industry examples, showing how scientific research can inform marketing practice.
Shareholders, Strategy and Value Creation
The Case of the IT Sector
2025 || Paperback || Wojciech Muras e.a. || Taylor & Francis
The book presents a multi-dimensional analysis of shareholders’ impact on company value creation. The authors chose the IT sector as the area of study as it is one in which modern technologies are essential.
