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Economie en bedrijf algemeen (1629)
Influence:
The Psychology of Persuasion / New and Expanded UK
2021 || Paperback || Robert B. Cialdini || HarperCollins
The foundational and wildly popular go-to resource for influence and persuasion-a renowned international bestseller, with over 5 million copies sold-now revised adding: new research, new insights, new examples, and online applications. In the new edition of this highly acclaimed bestseller, Robert Cialdini-New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion-explains the psychology of why people say yes and how to apply these insigh...
dinsdag verzonden
Positioning: The Battle for Your Mind
The battle for your mind. How to be seen and heard in the overcrowded marketplace
2001 || Paperback || Al Ries e.a. || McGraw-Hill
Helps you deal with the problems of communicating to a skeptical, media-blitzed public. This book describes a revolutionary approach to creating a "position" in a prospective customer's mind-one that reflects a company's own strengths and weaknesses as well as those of its competitors.
maandag verzonden
The Brand Called You: Make Your Business Stand Out in a Crowded Marketplace
2008 || Paperback || Peter Montoya e.a. || McGraw-Hill
The international bestseller--now updatedfor an even bigger, brand-savvy market
How to Win Friends and Influence People
2024 || Paperback || Dale Carnegie || Van Ditmar Boeken B.V.
Offering practical advice and techniques, this book helps you to learn how to get out of a mental rut and make life more rewarding. It supports you to turn your relationships around and improve your interactions with everyone in your life.
maandag verzonden
Creating Magic
10 Common Sense Leadership Strategies from a Life at Disney
2024 || Paperback || Lee Cockerell || Ebury Publishing
Combining business wisdom with insightful and entertaining stories, this book shows us how to become better leaders by infusing quality, character, courage, enthusiasm and integrity into our workplaces and our lives.
maandag verzonden
The Consolations of Philosophy
2024 || Paperback || Alain de Botton || Van Ditmar Boeken B.V.
Sets six of the finest minds in the history of philosophy to work on the problems of everyday life. Here then are Socrates, Epicurus, Seneca, Montaigne, Schopenhauer and Nietzsche on some of the things that bother us all: lack of money, the pain of love, inadequacy, anxiety; the fear of failure and the pressure to conform.
maandag verzonden
How To Be a Stoic
2024 || Paperback || Epictetus e.a. || Van Ditmar Boeken B.V.
A selection of writings from some of the most iconic Stoics to guide and inspire a more mindful perspective
How can we cope when life's events seem beyond our control? These words of consolation and inspiration from the three great Stoic philosophers - Epictetus, Seneca and Marcus Aurelius - offer ancient wisdom on how to face life's adversities and live well in the world.
Throughout history, some books have changed the world. They have transformed the way we see ourselves -...
maandag verzonden
What You Do Is Who You Are
How Top Leaders Create a Winning Culture
2025 || Paperback || Ben Horowitz || HarperCollins Publishers
Ben Horowitz, a leading venture capitalist, modern management expert, and New York Times bestselling author combines lessons both from history and modern organisational practice with practical and often surprising advice to help us build cultures that can weather both good and bad times.
Survey of Economics
2024 || Paperback || Irvin (University of North Carolina Tucker || Cengage Learning, Inc
Managing Digital Transformation
Understanding the Strategic Process
2021 || Paperback || Austria) Andreas (Hinterhuber and Partners Hinterhuber e.a. || Taylor & Francis
Unlike other books available on the market, this combines rigorous academic theory with practical insights, making it both suitable for students and practitioners at the intersection between digital transformation, marketing and strategy implementation; Provides insights from contributors from GE, Volvo, Adobe, Siemens, DHL, Thales and other companies known for their exceptional abilities to drive profits via digital transformation; Practical steps to drive profits via digital strategy implem...