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Nieuwe titels (51)
Een overzicht van nieuwe studieboeken die relevant zijn binnen het hoger onderwijs.
Hidden Potential
The Science of Achieving Greater Things
2025 || Paperback || Adam Grant || Ebury Publishing
Supremacy
AI, ChatGPT and the Race that Could Break the World
2024 || Paperback || Parmy Olson || Macmillan
Discover the never-before-told story of the ruthless shadow race between Microsoft and Google, as both compete to develop a mass-market AI while juggling existential questions of ethics, human progress and the future of the world as we know it.
"They declined his offer too, not realizing how much the thin-skinned Musk didn’t like it when people said no. Soon enough though, Hassabis got another email. This time, it was from Google."
When ChatGPT was released, the world changed overnight. Eve...
Macroeconomics / 9th Edition
2025 || Paperback || Olivier Blanchard || Pearson
Marketing: An Introduction / 16th Edition
2025 || Paperback || Gary Armstrong e.a. || Pearson
Marketing Management / 17th Edition
2025 || Paperback || Philip Kotler e.a. || Pearson
The Experimentation Field Book
A Step-by-Step Project Guide
2024 || Paperback || Jeanne Liedtka e.a. || Columbia University Press
This book is a hands-on manual for crafting and conducting useful experiments in real-life settings.
Organizational Communication
A Critical Introduction
2025 || Paperback || Dennis K. Mumby e.a. || SAGE
Qualitative Research in Business and Management / 4th edition
2025 || Paperback || Michael D Myers || SAGE
This accessible, comprehensive yet remarkably concise textbook is designed to help students and researchers in business and management with their research project.
Compensation
A Balanced Approach
2025 || Paperback || Beverly J. DeMarr e.a. || SAGE
Compensation: A Balanced Approach covers compensation systems and practices through theory and application. Each chapter looks at compensation from both the employer and employee perspective, giving students a more holistic understanding of the role total rewards play in an organization.
Service Operations Management / 6th edition
2025 || Paperback || Robert Johnston e.a. || Pearson Benelux B.V.
Address real-world organisational challenges by applying the principles of Service Operations Management Service Operations Management, 6th edition provides an understanding of how service performance can be improved in organisations. It features tools and techniques throughout, along with examples from a wide variety of international businesses.