The seventh edition of How to Conduct Surveys: A Step-by-Step Guide by Arlene Fink provides a concise and reliable resource for developing and running surveys. The seventh edition includes new information on the use of AI in surveys, social media, videoconference platforms, cultural validity, and research ethics, along with updated data and citations throughout.

Comprehensive, clinically oriented, and practical, Medical Microbiology, Tenth Edition, remains the go-to text for foundational coverage of key interrelated concepts in medical microbiology, immunology, and infectious diseases. Clear and engaging coverage of the microbial world and its interface with our bodies and the environment provides the foundation to understand these roles in individual and public health and disease-helping you master the essentials of microbiology to effectively prepa...

Comprehensive, accessible, and highly illustrated, Robbins, Cotran & Kumar Pathologic Basis of Disease, 11th Edition, offers an in-depth, state-of-the-art overview of human diseases and their cellular and molecular basis. This best-selling text delivers the latest, most essential pathology knowledge in a readable, interesting manner, ensuring optimal understanding of the latest basic science and clinical content. More than 1,000 high-quality photographs and full-color illustrations highlight ...

Need to tackle your research project? This practical, straightforward book covers every step along the way so you can confidently take the leap into the research world.

Machine Learning for Business Analytics: Concepts, Techniques, and Applications in Python is a comprehensive introduction to and an overview of the methods that underlie modern AI. This best-selling textbook covers both statistical and machine learning (AI) algorithms for prediction, classification, visualization, dimension reduction, rule mining, recommendations, clustering, text mining, experimentation, network analytics and generative AI. Along with hands-on exercises and real-life case st...

The gold-standard in veterinary histology textbooks, updated and revised, with new clinical correlations In the newly revised seventh edition of Dellmann's Textbook of Veterinary Histology, a team of distinguished veterinary professionals delivers a comprehensive update on the function of cells, tissues, and organs in domestic animal species. It effectively bridges the gap between anatomy and physiology and is filled with high-quality electron micrograph and color micrograph images. The book ...

As our understanding of what constitutes ‘good health’ grows, so does our need to understand the psychological aspects of medicine and health, as well as the psychological interventions available in healthcare. This bestselling textbook provides a comprehensive overview of research, theory, application, and current practices in the field. The new edition delves deeper into critical topics such as diversity and health inequalities, cultural influences on healthcare, the rise of digital hea...

The #1 best-selling guide to business valuation, newly updated and revised Valuation, University Edition, Eighth Edition: Measuring and Managing the Value of Companies is filled with the expert guidance from McKinsey & Company that students and professors have come to rely on for more than 30 years. Now in it’s eighth edition, this volume continues to help professors and students around the world gain a deep understanding of valuation and help their companies create, manage, and maximize ec...

The latest edition of the bestselling project management textbook In the newly revised fourteenth edition of Project Management: A Systems Approach to Planning, Scheduling and Controlling, renowned project management leader Harold Kerzner delivers another insightful and hands-on discussion of project management. The book is packed with new material related to artificial intelligence (AI), new methodologies - including agile and hybrid - data driven project management, managing diversity, and...