Explore all aspects of digital marketing with this accessible guide which blends theory, research, practice and application and includes a wide range of international case studies.

Personality makes us who we are and influences every aspect of our lives, from how we interact with others, to how we respond in stressful situations. Personality Psychology uses a unique organizational framework to explore the six key domains of knowledge about personality: Dispositional, Biological, Intrapsychic, Cognitive-Experiential, Social and Cultural, and Adjustment. This fourth edition expands its practice-based approach while retaining a focus on the scientific basis of current unde...

Written by experts, this is the most complete, issues-led textbook on European Union politics. With contemporary issues and debates presented alongside thorough coverage of the theory, institutions, policies, and history of the EU, European Union Politics effortlessly guides students to a clear understanding of this complex area.

Given the importance of understanding mental health at work and the current lack of coverage on workplace mental health, this book provides a holistic overview of the issue targeting the environmental, individual, and group influences of mental health and well-being, as well as the impact on individuals and workplaces.

This book is a study of strategic renewal in the consumer co-operative sector, using eleven international case-studies to demonstrate how the concept has been applied over the last fifty years.

What happens when cultural policy turns digital? Digital Transformation and Cultural Policies in Europe analyzes and compares different digital cultural policies of Europe.

This book examines the possibility of using information provided by performance measurement systems in the process of preparing integrated reports.

The book presents an approach anchored in strategic improvisation – a combination of order and chaos. It describes strategic improvisation as a concept, mindset and toolbox for leaders and organizations.

Haavelmo’s The Probability Approach in Econometrics is acclaimed as the manifesto of econometrics. This book challenges Haavelmo’s probability approach, shows how its use is delivering defective and inefficient results, and argues for a paradigm shift in econometrics towards a full embrace of machine learning.