- Provides a complete overview of the hospitality industry;

- includes an extensive chapter on intercultural hospitality experiences;

- offers interesting analysis as well as engaging real-world examples.

Hospitality Experience is an exciting introduction to hospitality management. Step-by-step it shows students how to create and manage unique hospitality experiences. The book provides clear answers to important questions regarding hospitality management, beginning with what it is and who the...

This introduction to intercultural communication in international business, international relations and other situations of cross-cultural contact features the following unique highlights:

• It is rooted in history and anthropology, allowing the reader to situate intercultural issues in a wider humanistic framework.

• It offers practical advice that will be directly helpful in concrete intercultural settings.

• It goes through great lengths to warn against oversimplification and stereot...

This second European edition of this classic textbook brings the exceptional introduction to organizational behaviour written by the masters of the subject, and adapts it to meet the needs of students studying in Europe today. Fully updated and revised, this adaptation continues the tradition of making current, relevant research come alive for students, while maintaining its hallmark features - clear writing style, cutting-edge content and compelling pedagogy. This new edition offers real-lif...

Thelong-anticipated revision of ArtificialIntelligence: A Modern Approach explores the full breadth and depth of the field of artificialintelligence (AI). The 4th Edition brings readers up to date on the latest technologies,presents concepts in a more unified manner, and offers new or expanded coverageof machine learning, deep learning, transfer learning, multi agent systems,robotics, natural language processing, causality, probabilistic programming,privacy, fairness, and safe AI.

For courses in Hospitality Marketing, Tourism Marketing, Restaurant Marketing, or Hotel Marketing. Marketing for Hospitality and Tourism, 8e is the definitive source for hospitality marketing courses. Taking an integrative approach, this highly visual, four-color book discusses hospitality marketing from a team perspective, examining each hospitality department and its role in the marketing mechanism. These best-selling authors are known as leading marketing educators and their book, a glob...

A practical, easy-to-read text with a managerial approach to operations management For undergraduate and graduate course in operations management. Operations Management: Processes and Supply Chains provides students with a comprehensive framework for addressing operational process and supply chain issues and uses a systemised approach whilst focusing on issues of current interest. The 13th Edition provides ample opportunities for students to experience the role of a manager with challenging p...

HSK Standard course 1 workbook bevat oefeningen voor elk van de 15 lessen in het leerboek, één HSK niveau 1 proeftoets en één inleiding tot de HSK niveau 1 toets. Door dit boek te gebruiken, kunnen cursisten de kennis verwerven die nodig is voor de HSK niveau 1 toets en een beter begrip krijgen van de toets zelf. Het boek is geïllustreerd met foto's die overeenkomen met de stijl van de toets en is in kleur afgedrukt.

De luistergedeelten in het boek zijn voorzien van audio-opnamen, die k...

HSK Standard Course 1 textbook is het tekstboek bij het eerste deel van de HSK Standard Course, een methode Chinees die aansluit bij de internationaal erkende HSK test waarmee het Chinese taalniveau gemeten wordt.

Authorized by Hanban, HSK Standard Course is developed under the joint efforts of Beijing Language and Culture University Press and Chinese Testing International (CTI). With HSK test papers as its primary source, HSK Standard Course is characterized by a humorous style, familiar top...

Understand the fundamental practices of modern software engineering. Software Engineering, 10th Edition, Global Edition, by Ian Sommerville, provides you with a solid introduction to the crucial subject of software programming and development. As computer systems have come to dominate our technical growth in recent years, they have also come to permeate the foundations of the world's major industries.

This text lays out the fundamental concepts of this vast, constantly growing subject area in...

This engaging and clearly written textbook/reference provides a must-have introduction to the rapidly emerging interdisciplinary field of data science. It focuses on the principles fundamental to becoming a good data scientist and the key skills needed to build systems for collecting, analyzing, and interpreting data. The Data Science Design Manual is a source of practical insights that highlights what really matters in analyzing data, and provides an intuitive understanding of how these core...