Statistics for Business and Economics introduces statistics in the context of contemporary business. Emphasising statistical literacy in thinking, the text applies its concepts with real data and uses technology to develop a deeper conceptual understanding. Examples, activities, and case studies foster active learning in the classroom while emphasising intuitive concepts of probability and teaching students to make informed business decisions.

The 14th Edition continues to highlight the impor...

Innovate your way toward growth using practical, research-backed frameworks The Art of Opportunity offers a path toward new growth, providing the perspective and methods you need to make innovation happen. Written by a team of experts with both academic and industry experience and a client roster composed of some of the world s leading companies this book provides you with the necessary tools to help you capture growth instead of chasing it. The visual frameworks and research-based methodolog...

A radical shift in perspective to transform your organization to become more innovative The Design Thinking Playbook is an actionable guide to the future of business. By stepping back and questioning the current mindset, the faults of the status quo stand out in stark relief--and this guide gives you the tools and frameworks you need to kick off a digital transformation. Design Thinking is about approaching things differently with a strong user orientation and fast iterations with multidiscip...

GET THE MAXIMUM IMPACT WITH THE MINIMUM EFFORT. The Pyramid Principle is the international best-seller on how to think creatively, reason lucidly and produce crisp, clear, compelling business writing. Join the tens of thousands of people worldwide who have benefited from Barbara Minto's technique, to present your thinking so clearly that the ideas jump off the page and into the mind of the reader. Can your writing do without it?

This title is a Pearson Global Edition. The Editorial team at Pearson has workedclosely with educators around the world to include content which is especiallyrelevant to students outside the United States. DIGITAL UPDATE available for Spring 2021 classes For courses in entrepreneurship. Learn about the entrepreneurial process through real-worldexamples

Entrepreneurship: Successfully Launching New Ventures exploresthe allure of entrepreneurship, teaching students how to successfully l...

Explore how organizations can go from linear to circular business models with this experiential blend of relevant theory and practice.

As we increase our awareness of the planetary challenges and how they intersect with the discipline or profession we choose to focus on, we have put our attention on the external forces and impacts. What remains untouched however is the set of beliefs, values, assumptions, mental processes, and paradigms that we hold and share: our mindset. But how do we change a mindset?This book is the first to introduce the 12 Principles for a Sustainability Mindset, presenting educators with a framework t...

Most new businesses fail. But most of those failures are preventable.The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched.The Lean Startup is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late.Now is the time to think Lean.

Innovation principles to bring about meaningful and sustainable growth in your organization Using a list of more than 2,000 successful innovations, including Cirque du Soleil, early IBM mainframes, the Ford Model-T, and many more, the authors applied a proprietary algorithm and determined ten meaningful groupings the Ten Types of Innovation that provided insight into innovation. The Ten Types of Innovation explores these insights to diagnose patterns of innovation within industries, to identi...