From choosing the topic to presenting the results, the fourth edition offers a practical step-by-step guide for business students on how to conduct a successful research project.

Marieke de Mooij's new edition of Consumer Behavior and Culture continues to explore how cultural influences can affect consumer behavior. The author uses her own model of consumer behavior to try and answer the fundamental questions about consumption - what people buy, why they buy it and how they buy. This edition has been updated to include:An insight into the different roles of the internet and the growing influence of social mediaAn exploration of the various psychological and sociologic...

The SAGE Guide to Social Work Careers presents first-hand stories from practitioners to help inform, inspire, and guide students to become advocates for social justice issues.

"Understanding the Social World: Research Methods for the 21st Century is a concise and accessible introduction to the process and practice of social science research. Fast-paced and visually engaging, the text crosses disciplinary and national boundaries, pays special attention to concern for human subjects, and focuses on the application of results. As it rises to the requirements of a world shaped by big data and social media, Instagram and avatars, blogs and tweets, the text also confront...

An R Companion to Applied Regression is a broad introduction to the R statistical computing environment in the context of applied regression analysis.

Introduction to Cyber Politics and Policy is a comprehensive introductory textbook for cyber politics and security courses that bridges the gaps between the intricacies of technology and the theories of political science.

Rebooting Policy Analysis is a savvy introduction to policy analysis that gets students thinking not just about how decisions should be made, but how they are made.