For three-semester or four-quarter courses in Calculus for students majoring in mathematics, engineering, or science Clarity and precisionThomas' Calculus helps students reach the level of mathematical proficiency and maturity you require, but with support for students who need it through its balance of clear and intuitive explanations, current applications, and generalized concepts. In the 14th SI Edition, new co-author Christopher Heil (Georgia Institute of Technology) partners with author ...

Create market value through innovative customer connections and engagement Principles of Marketing, 8th European Edition, by Kotler et al. admirably covers a wide range of theoretical concepts and practical issues and accurately reflects the fast-moving pace of marketing in the modern world - examining traditional aspects of marketing and blending them with modern and future concepts. The authors of this European Edition present fundamental marketing information within an innovative custom...

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content, which is especially relevant to students outside the United States. For undergraduate investment courses.

The core concepts and tools students need to make informed investment decisionsFundamentals of Investing uses practical, hands-on applications and examples to introduce the topics and techniques used by both personal investors and money man...

For courses in calculus-based physics. Practice makes perfect. The 15th Edition of University Physics with Modern Physics draws on a wealth of data insights from hundreds of faculty and thousands of student users to address one of the biggest challenges for students in introductory physics courses: seeing patterns and making connections between problem types.

Students learn to recognise when to use similar steps in solving the same problem type and develop an understanding for problem solving...

It pays to be persuasive. From senior managers to new-starters in business; at home, in the office and in the boardroom the ability to confidently motivate, influence and convince others offers a competitive edge that can really set you apart and help you get what you want. Learn the power of words; how to be an effective listener; how to develop and enhance your memory; how to control the attention of others and how to read body language and other non-verbal signs.

Persuasion will boost ...

Focusing on the up-and-coming method of Necessary Condition Analysis, this text offers a practical guide to successfully using NCA in a business and management dissertation or project.

This text is an introduction to learning and teaching in the post compulsory sector, going further than other texts in its exploration of the sector.

The sixth volume in SAGE's Mixed Methods Research Series provides an introduction and practical applications for using Qualitative Comparative Analysis (QCA) as part of a mixed methods approach to research and evaluation.

Clinical Psychology: Revisiting the Classic Studies traces 14 ground-breaking studies by researchers such as Leo Kanner, David T. Lykken and Aaron T. Beck to re-examine and reflect on their findings and engage in a lively discussion of the subsequent work that they have inspired.

In the Second Edition of Scientific Writing for Psychology, veteran teacher, editor and author, Robert V. Kail provides straightforward strategies along with hands-on exercises for effective scientific writing in a series of seven lessons. Kail shares an abundance of writing wisdom with "tools of the trade"-heuristics, tips, and strategies-used by expert authors to produce writing that is clear, concise, cohesive, and compelling. The exercises included throughout each extensively class-tested...