An approachable, accessible student introduction for those studying hotel and hospitality management and hospitality studies more generally.

A fun and humorous introductory book that helps readers to begin to make sense of brands - what they are, what they do, why and how - through theory made enjoyable by plenty of current examples.

Inspiring and practical, get the entrepreneurial tools you need to successfully conduct business in a global and competitive world.

The comprehensiveness of this text, coupled with the opportunity to learn from the most prominent theorists and leadership scholars today, makes this an indispensable text for courses in leadership.

Program Evaluation and Performance Measurement offers a conceptual and practical introduction to program evaluation and performance measurement for public and non-profit organizations.

Understanding Social Enterprise explores the growth of social enterprise and entrepreneurship, it's popularity, global impact, and sustainability. The 3rd edition includes new case studies and updates to literature, research, policy and legal references.

The fashion and luxury industries have been well-established for centuries, but the new disruptive digital environment is causing these industries to rethink their business case and adapt their brand offerings. This exciting new text, the first on this timely subject, offers ways forward through a mixture of research and practice-led examples.

This book explores a broad range of perspectives on change management, encouraging critical reflection and making sense of a complex field of theories. The unique approach is based around three key perspectives of change: how, what and why.

This textbook provides students with a comprehensive introduction to the role of governments and the public sector as well as international tourism policy in developing and managing tourism.

This book represents a comprehensive review of relevant research into sources and consequences of work stress, enabling leaders, researchers and practitioners to implement interventions that address these outcomes and to engage in preventative initiatives in the workplace in order to bring benefits to individuals and organizations.