The original, bestselling, and award-winning textbook on social media marketing, featuring all the essential topics, concepts, research and practical application for study and career success.

This student introduction to managing events brings a much-needed real-world industry perspective alongside essential academic coverage for success in both your studies and career.

Offers students a learning experience rooted in academic knowledge and supported by a comprehensive, practice-oriented digital transformation methodology which can be applied in their future careers.

A detailed and critical analysis of the multiple types of entrepreneurship, helping students to understand the practical skills and theoretical concepts needed to create their very own entrepreneurial venture.

Combining a strong theoretical underpinning with a wide range of case studies and practical examples, this authoritative textbook provides a deep understanding of career systems, on both an individual and an organizational level.

For readers of Work Won't Love You Back and A History of America in Ten Strikes, the leader of the Starbucks and Tesla union movements shares stories from the front lines to help workers organize their own workplace.

Finally in paperback: the New York Times bestseller by the acclaimed, bestselling author of Start With Why and Together is Better. Now with an expanded chapter and appendix on leading millennials, based on Simon Sinek's viral video "Millenials in the workplace" (150+ million views).

Imagine a world where almost everyone wakes up inspired to go to work, feels trusted and valued during the day, then returns home feeling fulfilled. This is not a crazy, idealized notion. Today, in many s...

This guide will help you set achievable goals and chart the steps needed to reach them, whether you're new to the workforce or at a turning point in your career. Arm yourself with the advice you need to succeed on the job, from a source you trust. Packed with how-to essentials from leading experts, the HBR Guides

Beautifully packaged daily doses of Stoic wisdom, from the author of The Obstacle is the Way.