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Resultaten (1570)
morgen verzonden
The Song of Significance
2023 || Paperback || Seth Godin || Veltman Distributie Import Books
Humans aren't a resource to be bought, used and discarded - they are the point of the workplace, the life essence of innovation, growth and success."
From the bestselling author of Purple Cow and This Is Marketing comes an urgent manifesto for leaders facing unprecedented challenges in a rapidly-changing workplace.
The workplace has undergone a massive shift. Remote work and economic instability have depressed innovation and left us disconnected and disengaged. Paychecks no longer buy loyalty...
Weapons of Math Destruction
How Big Data Increases Inequality and Threatens Democracy
2021 || Paperback || Cathy O'Neil || Crown
NEW YORK TIMES BESTSELLER A former Wall Street quant sounds the alarm on Big Data and the mathematical models that threaten to rip apart our social fabric with a new afterword
A manual for the twenty-first-century citizen . . . relevant and urgent. Financial Times
NATIONAL BOOK AWARD LONGLIST NAMED ONE OF THE BEST BOOKS OF THE YEAR BY The New York Times Book Review The Boston Globe Wired Fortune Kirkus Reviews The Guardian Nature On Point
We live in the age of the algorithm. Increasing...
Organizational Communication
A Critical Introduction
2025 || Paperback || Dennis K. Mumby e.a. || SAGE
Strategic Innovation Management
2020 || Paperback || Joe Tidd e.a. || Wiley
This first edition of Strategic Innovation Management is an exciting new addition to the established bestselling texts Managing Innovation and Innovation and Entrepreneurship written by Joe Tidd and John Bessant. Aimed at students taking courses in business studies and management, as well as non-specialist courses in other disciplines, this book provides a practical and accessible evidence-based approach to managing innovation in a wide range of contexts, including: manufacturing, services, s...
morgen verzonden
Materials and Sustainability
Building a Circular Future
2025 || Paperback || Julia L Freer Goldstein e.a. || Taylor & Francis Group Limited
This book examines sustainable manufacturing, from the extraction of materials to processing, use and disposal, and argues that significant changes in all of the above are needed for the world to progress toward a more circular economy.
The Strategy and Tactics of Pricing / 7th edition
A Guide to Growing More Profitably
2023 || Paperback || Thomas T. (Deloitte Consulting Nagle e.a. || Taylor & Francis
The Strategy and Tactics of Pricing is the most well-established and influential strategic pricing text available, relied on by practitioners and students globally as a core guide for value-based pricing. The book explains how to balance the ability to create and extract value through from markets by managing pricing decisions in a more strategic and profitable manner. Rather than calculating prices to cover costs or to achieve sales goals, readers will learn to frame more strategic choices t...
morgen verzonden
The Bezos Blueprint
Communication Secrets that Power Amazon's Success
2023 || Paperback || Carmine Gallo || Veltman Distributie Import Books
The communication and leadership secrets of Jeff Bezos and how to master them, from the bestselling author of Talk Like TED.
Understanding Organizational Culture
2012 || Paperback || Mats Alvesson || SAGE
With his usual engaging and inimitable style, Mats Alvesson takes the reader on a riveting journey through the diverse ways in which culture itself can be understood and how these powerfully inform organizational life.' - Blake E. Ashforth, Arizona State University 'Understanding Organizational Culture comunicates complex ideas in a manner that will illuminate for those who are less familiar with the concepts discussed, as well as providing a depth and critique of interest to those familiar w...
morgen verzonden
Marketing Communications Management
Analysis, Planning, Implementation
2014 || Paperback || Paul Copley || SAGE
'First rate and comprehensive. This book has got it just right: a rich blend of academic underpinning and practical examples in a very readable style. You are encouraged to participate in the almost distance-learning approach and via the innovative and thought provoking "stop-points" - Martin Evans, Senior Fellow, Cardiff Business School
Niet beschikbaar
The Personal Branding Playbook
Turn Your Personality Into Your Competitive Advantage
2025 || Paperback || Amelia Sordell || John Wiley and Sons Ltd
YOU DON'T NEED TO BUILD YOUR PERSONAL BRAND, BUT YOUR OPPORTUNITIES ARE NORMALLY A LOT BETTER IF YOU DO Everyone has a personal brand. You have a personal brand with your colleagues; you have a personal brand with your friends--you even have a personal brand with the barista who served you your coffee this morning. Everyone has a personal brand because, simply put, your personal brand is your reputation. But what your personal brand looks like is up to you. In The Personal Branding Playbook, ...