Sixth edition updated and revised to take account of changes in approaches to the management of F&B operations brought about by issues such as COVID, Brexit, staff shortages, technology and sustainability ethics; * Content based on the application of systems operations management theory to traditional and current industry practice in food and beverage operations * Specially designed to support learning being divided into ten chapters, ideal for semester teaching, thorough pedagogic features, ...

Solving complex problems and selling their solutions is critical for personal and organizational success. For most of us, however, it doesn't come naturally and we haven't been taught how to do it well. Research shows a host of pitfalls trips us up when we try: We're quick to believe we understand a situation and jump to a flawed solution.

We seek to confirm our hypotheses and ignore conflicting evidence. We view challenges incompletely through the frameworks we know instead of with a fresh p...

A much needed textbook taking students through both the theory and practice of both studying and working in the creative industries.

The Feedback Game (Kwaliteitenspel Engels)

Dit kaartspel is de Engelse versie van het Kwaliteitenspel. Het is een kleurrijk persoonlijkheidsspel dat je helpt om meer zicht te krijgen op de vraag: Wie ben ik? Het spel bestaat uit 140 kaarten met daarop karaktereigenschappen. Op de ene helft staan woorden die kwaliteiten aanduiden, bv. betrouwbaar, flexibel. Op de andere helft staan woorden die vervormingen (of valkuilen) aanduiden, bv. arrogant, chaotisch.

Door het spelen van ´The Feedback Ga...

Most brand teams have built up huge data sets over the past years. Yet, many marketers don’t seem to know very well what to do with all those data.

In The Brand Butterfly, marketing expert Bert Peleman explains how to look at the data and how to put them to work, with a focus on finding and keeping your High-Value Customers.

Based on dozens of B2C cases from an array of industries across Europe, The Brand Butterfly outlines the three steps for success:

How to define your High-Value Customer...

Over the past decade, the proposal for a Universal and Unconditional Basic Income (UBI) has become a serious alternative in policy-making circles. UBI promises replace the complex welfare bureaucracy with a single benefit – abandoning targets (such as the unemployed) and activation instruments (such as job-search requirements). This disarmingly simple idea has inspired policy experiments in many countries, the Netherlands among them. I show how UBI became a credible policy alternative in th...

This applied, student-oriented approach emphasizes how to think and act like a successful manager as students examine the fundamentals of employee behavior. Updated learning features and chapter-opening "Real-World Challenges," the latest research findings and revised content all reflect today's most recent changes in organizational behavior(OB).

Current, applied examples from well-known organizations work with in-chapter cases, self-assessments, video cases and exercises to create a reader-f...

A motivational book that guides you along the path to becoming a better business - for you, your people and the world we live in.