Praise for the first edition:"...manages to integrate theory, research, and illustration very nicely...all in all an excellent piece of work." - Michael Hogg, University of Queensland"...extremely contemporary in its coverage and yet it introduces the classic works as well. The balance here is perfect..." - Samuel Gaertner, University of Delaware* What are the origins of individals' identification with groups?* What are the causes and consequences of the distinction between different groups?*...

The Good Research Guide provides practical and straightforward guidance for those who need to conduct small-scale research projects as part of their undergraduate, postgraduate or professional studies. The 7th edition covers topics in a clear, user-friendly style outlining the key points and explaining why they are important. The new edition has been updated throughout and has additional material on topics such as social media research, online surveys, image-based research and participatory a...