Now available in paperback: This book brings together the most innovative contemporary ideas in method and methodology from global experts

A collection of 13 original essays exploring the connection between sociological theory and the realities of contemporary issues such as the Internet, alcohol use, body building, shopping malls, the working world and fast-food restaurants.

This text covers the consequences of violating one of the key assumptions of Ordinary Least Squares regression (equal error variances), diagnostic tools to assess the existence of the problem of heteroskedasticity, and statistical techniques to analyse the data correctly.

This concise and practical guide explores the use of focus groups as a method for conducting research in a business and management Masters dissertation.

In this volume, evaluators from a wide range of backgrounds assess how empowerment evaluation has been used in practice since the publication of the first edition in 1996, looking at theories and concepts, as well as evaluation principles.

This concise text from The SAGE Quantitative Research Kit provides a clear and digestible introduction to completing quantitative research. Taking you step-by-step through the process of completing your quantitative research project, it offers guidance on formulating a research question, completing a literature review, designing your research around your data source, and choosing appropriate methodology.

The Data Gaze is concerned with understanding how data-led, data-driven and data-reliant forms of capitalism pervade organisational and everyday life.

The Little Quick Fix to Understanding Probability breaks it down step by step with crystal clear examples and exercises from one of the leading quantitative teachers in the UK. All you need is an hour and you'll finally get it. Once it clicks into place, you can nail that section of your exam.

The communication of scientific research raises big questions about the kind of societies we want to live in. Through a range of case studies, from museums to Facebook to public parks, Exploring Science Communication shows you how to understand and analyse the complex and diverse ways science and society relate in today's knowledge intensive environments.