The 9th edition of this textbook for hybrid introductory communication courses provides a balanced introduction to the fundamental theories and principles of communication. The book explores communication in a variety of contexts-including interpersonal, group, organizational, and mass media-and provides students the theoretical knowledge and the research and critical thinking skills they'll need to succeed in advanced communication courses and communication professions. The first section exp...

Get a solid understanding of the major concepts in microbiology with a textbook that offers cutting-edge research findings, powerful tools, and visuals.

Brock Biology of Microorganisms, Global Edition, 16th Edition is the latest version of the most authoritative textbook in the field, delivering accessible content around the basic concepts of microbiology.

Besides offering an overview of the principles of the microbial world, this edition further expands on art programs and modern resources, ...

In The Fundamentals of Ethics, Fifth Edition, author Russ Shafer-Landau employs a uniquely engaging writing style to introduce students to the essential ideas of moral philosophy. Offering more comprehensive coverage of the good life, normative ethics, and metaethics than any other text of its kind, this book also addresses issues that are often omitted from other texts, such as the doctrine of doing and allowing, the doctrine of double effect, ethicalparticularism, the desire-satisfaction th...

'Understanding Strategic Management' is the ideal introduction to strategy for students who require a concise, informative and practical approach. The book's four-part structure defines the concept of strategy, before using the overarching strategic framework of analysis, formulation, and implementation to show how strategy can be used to develop a sustainable competitive advantage in business. The author conveys the realities of strategic management through diverse, international and contemp...

The growth of the multinational enterprise (MNE) has led to an increasing interest in international business strategy from scholars, professionals, and policy makers alike. MNEs must contend with challenges in both their home and host international markets, and increasingly uncertain conditions in the international business environment demand superior firm-level capabilities for multinational firms to achieve and maintain competitive advantages in the long-run. This Handbook explores the prog...

Learn everything you need to know about Calculus and practice your reasoning and practical skills with this high-end textbook.

Calculus: A Complete Course, 10th Edition is the ultimate guide in the field with a well-earned reputation for its accuracy and mathematical rigour.

The textbook provides a reader-friendly language and high-end study material, suitable for a standard semester course that will also help you explore some of the unique topics and approaches in the landscape of Mathematics.

Offering a wide range of exercises to practice and test your learning of the topics, this edition will help you develop your reasoning skills and apply techniques you have learned to concrete situation...

The incredible Sunday Times No. 1 bestseller from the million-copy bestselling author of the phenomenon and­ 80-week Sunday Times bestselling The Salt Path

'Beautiful, a thrill to read . . . you feel the world is a better place because Raynor and Moth are in it' The Times

'Winn's writing transforms her surroundings and her spirits, her joy coming across clearly in her shimmering prose' i

'A beautiful, luminous and magical piece of writing' Rachel Joyce, author of The Unlikely Pilgrimage of H...

The foundational and wildly popular go-to resource for influence and persuasion-a renowned international bestseller, with over 5 million copies sold-now revised adding: new research, new insights, new examples, and online applications. In the new edition of this highly acclaimed bestseller, Robert Cialdini-New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion-explains the psychology of why people say yes and how to apply these insigh...

With a new chapter on the environment, and extensive coverage of the coronavirus pandemic and global health, Heather McKibben continues to enliven Karen Mingst’s classic, concise text. Refined and expanded InQuizitive activities help students learn, retain, and apply key concepts to real-world events. Plus, new biweekly News Analysis activities help students apply the main theories of the text to contemporary real-world examples they would encounter in the media.

Medical Pharmacology & Therapeutics provides all the information medical and healthcare students need throughout their degree programme and beyond, including for professional qualifications such as the PSA. This all-round textbook covers basic pharmacology through to drug prescribing in clinical contexts, covering the pathogenic mechanisms of disease; drug actions, side effects, and the therapeutic principles of drug use. It takes a helpful systems-based approach that orders information accor...