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Resultaten (585)
maandag verzonden
The Illusion of Choice
16½ psychological biases that influence what we buy
2024 || Paperback || Richard Shotton || Harriman House Publishing
The Illusion of Choice identifies the 161/2 most important psychological biases that everyone in business needs to be aware of today - and shows how any business can take advantage of these to win customers, retain customers and sell more.
maandag verzonden
How to Write a Marketing Plan
Define Your Strategy, Plan Effectively and Reach Your Marketing Goals
2024 || Paperback || John Westwood || Kogan Page
Gain essential marketing skills with this step-by-step guide to improving your ability to research and write a marketing plan, carry out marketing audits and set cost-effective budgets.
maandag verzonden
The Creative Thinking Handbook
Your Step-by-Step Guide to Problem Solving in Business
2024 || Paperback || Chris Griffiths e.a. || Kogan Page
Learn how to think creatively with this comprehensive handbook, packed with advice, practical tools, useful templates and a tried-and-tested problem-solving model.
maandag verzonden
Confident Cyber Security
The Essential Insights and How to Protect from Threats
2024 || Paperback || Dr Jessica Barker || Van Ditmar Boeken B.V.
Uncover the basic principles of cyber security and futureproof your career with this easy-to-understand, jargon-busting beginner's guide to the practical skills you need.
maandag verzonden
The Focus Fix
Finding Clarity, Creativity and Resilience in an Overwhelming World
2024 || Paperback || Chris Griffiths e.a. || Kogan Page
Discover the power of finding focus in a world full of distractions through practical tips and scientific insights.
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Happy Economics
Why the Happiest Workplaces are the Most Successful
2024 || Paperback || Mark Price || Kogan Page
Understand why happiness is important in the workplace and why happy companies flourish financially.
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The Seven Games of Leadership
Navigating the Inner Journey of Leaders
2024 || Hardcover || Paolo Gallo || Bloomsbury Publishing
A fresh take on assessing your priorities - both professionally and personally - to ensure you are in the best position to make a positive difference to the people and places around you, and in the process to transform your own life.
The disruptive moment in which we find ourselves living demands that we are our own agents of change. The Seven Games of Leadership is a guide for readers through seven key phases of personal and professional development, with the aim not of climbing a corporate ...
maandag verzonden
Using Social Media for Work
How to maintain professional etiquette online
2024 || Paperback || Bloomsbury Publishing PLC || Bloomsbury Publishing
Essential reading for anyone who has to work with social media in a professional capacity, from using networking sites to marketing their businesses or employers.
Many people use social media every day - and it can be a vital tool in professional life. Whether you're polishing an online CV, contributing to a chat group relating to your industry sector, or using Instagram to highlight goods and services, the professional face you present needs to be strategically different to the 'social' post...
maandag verzonden
Utopia for Realists
And How We Can Get There
2024 || Paperback || Rutger Bregman || Bloomsbury Publishing
THE SUNDAY TIMES BESTSELLER
'Listen out for Rutger Bregman. He has a big future shaping the future' Observer
'A more politically radical Malcolm Gladwell' New York Times
'The Dutch wunderkind of new ideas' Guardian
In Utopia for Realists, Rutger Bregman shows that we can construct a society with visionary ideas that are, in fact, wholly implementable. Every milestone of civilisation - from the end of slavery to the beginning of democracy - was once considered a utopian fantasy. New utopian id...
maandag verzonden
HBR's 10 Must Reads on Communication (with featured article "The Necessary Art of Persuasion," by Jay A. Conger)
2024 || Paperback || Harvard Business Review e.a. || Harvard Business Review Press
Express your ideas clearly and with impact-no matter what the situation. These ten definitive Harvard Business Review articles on communication will help you connect with even the toughest crowds, gain influence and credibility, and neutralize stressful conversations.