The new and fully updated edition of the definitive haematology textbook for undergraduate and postgraduate students and trainees Hoffbrand's Essential Haematology is widely regarded as the most authoritative introduction to the subject available, helping medical students and trainee doctors understand the essential principles of modern clinical and laboratory haematology for nearly four decades. Now in its eighth edition, this market-leading textbook introduces the formation and function of ...

A practical guide to effective business model testing 7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder's global bestseller Business Model Generation, this practical guide contains a library of hands-on techniques for rapidly testing new business ideas.

Testing Business Ideas explains how systematically testing business ideas dramatically reduces the risk and increases the likelihood of success...

Approaches to Psychology provides a contemporary, accessible and coherent introduction to the field of psychology, from its origins to the present, and shows the contribution of psychology to understanding human behaviour and experience.The book introduces students to the five core conceptual frameworks (or approaches) to psychology: biological; behaviourist; cognitive; psychodynamic; and humanistic. The methods, theories and assumptions of each approach are explored so that the reader builds...

Known worldwide as the standard introductory text to cloning and DNA analysis in Genetics The eighth edition of this well-recognised textbook preserves the tradition of excellence created by previous editions. Comprehensive and authoritative, the book explores all of the topics crucial to an understanding of gene cloning in an approachable way. An easy-to-follow and user-friendly layout is presented in full-colour throughout the volume, making it simple to absorb the clear and accessible mate...

Circuit analysis is the fundamental gateway course for computer and electrical engineering majors. Irwin and Nelms' Engineering Circuit Analysis has long been regarded as the most dependable textbook on the subject. Focusing on the most complete set of pedagogical tools available and student-centered learning design, this book helps students complete the connection between theory and practice and build their problem-solving skills.

Key concepts are explained multiple times in varying formats ...

Teach Like a Champion 3.0 is the long-awaited update to Doug Lemov's highly regarded guide to the craft of teaching. This book teaches you how to create a positive and productive classroom that encourages student engagement, trust, respect, accountability, and excellence. In this edition, you'll find new and updated teaching techniques, the latest evidence from cognitive science and culturally responsive teaching practices, and an expanded companion video collection.

Learn how to build studen...

The original and bestselling leadership book! Sun Tzu's ideas on survival and success have been read across the world for centuries. Today they can still be applied to business, politics and life. The Art of War demonstrates how to win without conflict.

The latest version of the official study guide for the in-demand CEH certification, now with 750 Practice Test Questions

Information security and personal privacy remains a growing concern for businesses in every sector. And even as the number of certifications increases, the Certified Ethical Hacker, Version 12 (CEH v12) maintains its place as one of the most sought-after and in-demand credentials in the industry.

In CEH v12 Certified Ethical Hacker Study Guide with 750 Practice Test Questio...

An Introduction to Language Policy: Theories and Method is a collection of newly-written chapters that cover the major theories and methods currently employed by scholars active in the field. Provides an accessible introduction to the study of language policy research and language's role in social life. Consists of newly commissioned essays written by internationally recognized scholars. Helps define and describe a growing field of inquiry and is an authoritative source for students, scholars...