Entrepreneurial Finance provides readers with the fundamental knowledge to finance, start, grow, and value new ventures, without the complex finance terms and calculations.

Approaching the topic from the perspective of the social scientist interested in hypothesis-testing, this volume is an introduction to time-series methods and their application in social science research.

The Social Life of Gender provides a comprehensive approach to gender as an organizing social relation and presents a critical sociology based on the unique insights gleaned from the study of gender.

Provides readers with effective methods for evaluating health programs and offers expert guidance for collaborating with stakeholders involved in the process.

Guide you step-by-step through the process. This book you can confidently learn to build a values-driven school culture, personalized professional roadmaps, and a collaboration-minded staff. It includes concrete examples, leadership profiles, and a wealth of resources to help administrators and teachers.

Addressing the immensely important topic of research credibility, Raymond Hubbard's work proposes that we must treat such information with a healthy dose of scepticism.

Provides in-depth examination and insight into how candidates plan and execute advertising campaigns, how the media covers these campaigns, and how American voters are ultimately influenced by them.

For busy classroom teachers, this practical book makes manageable the process of differentiating mathematics instruction to maximize each student's learning potential, ultimately leading to improved test scores.

"Finally, a social media text that combines liberal arts and social science intellectualism with practical, real-world tips for success in this crucial aspect of professional communications. Its value goes beyond the classroom – everything in the book will resonate with and be useful to PR pros already engaged in social media management." —Ray Begovich, Franklin College Social Media Strategy: Tools for Professionals and Organizations shows professionals and organizations how to use soci...

Two renowned educators show teachers how to mine what readers write and say for clues that guide follow up lessons.