A fun and humorous introductory book that helps readers to begin to make sense of brands - what they are, what they do, why and how - through theory made enjoyable by plenty of current examples.

Inspiring and practical, get the entrepreneurial tools you need to successfully conduct business in a global and competitive world.

The comprehensiveness of this text, coupled with the opportunity to learn from the most prominent theorists and leadership scholars today, makes this an indispensable text for courses in leadership.

Program Evaluation and Performance Measurement offers a conceptual and practical introduction to program evaluation and performance measurement for public and non-profit organizations.

'[This text] provides what is missing from most leadership texts. It is a cognitive, behavioral, and affective foundation for leadership practice that has been sorely lacking in the leadership literature' - Anthony Andenoro, Gonzaga University, Spokane

Concise, authoritative and jargon-free, the new edition of Jonathan Wilson's best-selling introduction to business research is the perfect guide to completing a successful research project.

From new forms of satirical humour and dissent, workplace bullying and sexual misconduct, to managerial misbehaviour and its consequences, this book explores the latest forms of organisational subversion and offers fresh insights into the underlying dynamics of management and organisational processes.

Includes most organized discussion of mass media culture, the meaning of leisure, and anomie in affluent society.

A stellar author team guides you through the key topics of human resource management from strategic and international perspectives in this updated edition.

Examining contemporary issues of gender, culture and ethics, this concise and highly practical textbook covers the essential, need-to-know theories required by current and future leaders.