For Introduction to Hospitality courses Empower tomorrow's hospitality leaders with a visually appealing, easy, and engaging introduction to the exciting opportunities in the many varied segments of the industry Exploring the Hospitality Industry helps students advance in their careers by giving them a broad foundation of hospitality industry knowledge presented in a lively, visually appealing manner using engaging features to facilitate the learning process. Less theoretical and more industr...

For courses in Human Geography. A distinctly modern look at human geographyDescribed as "fresh, innovative, and intelligent," Human Geography: Places and Regions in Global Context is acclaimed for its global approach, conceptual rigor, engaging real-world applications, and outstanding visual program. Knox and Marston foster awareness of current issues and developing trends from a geographic perspective, and provide a solid foundation in the fundamentals of human geography.

The authors integra...

"Really up-to-date...gives a fantastic overview of the financial crisis" Fabian Kreutzer, University of Applied Science Niederrhein, Germany "Extensive references to and content regarding crises. It's really amazing" Yioryos Georgios Makedonis, Queen Mary University of London Using real-world case studies and examples, this comprehensive text offers intermediate and applied macroeconomics students a truly European and global perspective. Continuing to successfully combine theory with applicat...

This text has a clear European foundation and an international appeal. In line with the globalisation of logistics, we have included cases from other parts of the world than Europe - diverse though European logistics solutions are - including South Africa, the United States, Japan, China and Australia. Accordingly, we start in Part One with the strategic role of logistics in the supply chain. We continue by developing the marketing perspective by explaining our view of 'putting the end-custom...

Learn and develop skills involving strategic global marketing decision-making Global Marketing, 8th Edition, by Hollensen continues to be the most up-to-date and comprehensive text of its kind, with cutting-edge case studies and a focus on the impact of new technologies and perspectives on international marketing. For nearly twenty years this title has been the definitive, truly international guide to marketing. During that time, borders have become ever more transient and this book more cent...

For first-year undergraduate modules in Engineering Mathematics. Develop understanding and maths skills within an engineering contextModern Engineering Mathematics, 6th Edition by Professors Glyn James and Phil Dyke, draws on the teaching experience and knowledge of three co-authors, Matthew Craven, John Searl and Yinghui Wei, to provide a comprehensive course textbook explaining the mathematics required for studying first-year engineering. No matter which field of engineering you will go on ...

Were you looking for the book with access to MyLabMath Global? This product is the book alone, and does NOT come with access to MyLabMath Global. Buy Mathematics for Engineers, 5e by Croft with MyLabMaths Global access card 5e (ISBN 9781292267685) if you need access to the MyLab as well, and save money on this brilliant resource. Understanding key mathematical concepts and applying them successfully to solve problems are vital skills that all engineering students must acquire.

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For MBA, engineering master, or senior-level undergraduate courses in supply chain management. A strategic framework for understanding supply chain managementSupply Chain Management introduces high-level strategy and concepts while giving students the practical tools necessary to solve supply chain problems. Using a strategic framework, students are guided through all of the key drivers of supply chain performance, including facilities, inventory, transportation, information, sourcing, and pr...

Strategy is about shaping the future. Thinking strategically is what separates good managers and great leaders. Learn the fundamentals about how to create winning strategy and lead your team to deliver it. From understanding what strategy can do for you, through to creating a strategy and engaging others with strategy, this book offers practical guidance and expert tips. It is peppered with punchy, memorable examples from real leaders winning (and losing) with real world strategies.

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For courses in operations and supply chain management. An integrated approach to operations and supply chain managementIntroduction to Operations and Supply Chain Management is an integrated, comprehensive introduction to both operations and supply chain management (SCM). The text remains engaging and brief while integrating all of the major concepts of both subjects in one cohesive source.

The 5th Edition contains updated content and thorough coverage of analytical tools and techniques that ...