For undergraduate courses in management information systems A modern, case study-based exploration of Management Information Systems Information Systems Today: Managing in the Digital World opens each chapter with a case study so you can quickly understand how and why information systems are essential in today's evolving business landscape. The authors selected cases that highlight real-world companies, technologies, and issues that illuminate the chapter topics. Aligning major concepts with ...

Thomas' Calculus: Early Transcendentals goes beyond memorizing formulas and routine procedures to help you develop deeper understanding. It guides you to a level of mathematical proficiency, with additional support if needed through its clear and intuitive explanations, current applications and generalized concepts. Technology exercises in every section use the calculator or computer for solving problems, and Computer Explorations offer exercises requiring a computer algebra system like Maple...

The global bestseller Marketing Management is considered as the authoritative text on the subject. The 5th European edition focuses on fundamental aspects such as accessibility and the fast-moving pace of modern marketing. Covering a wide range of concepts, in-depth European case studies and exercises, the book offers the tools every student needs.

Two-time winner of the best Computer Science and Engineering textbook of the year award from the Textbook and Academic Authors AssociationFor a one/two-semester courses in Computer Networks, Data Communications, and Communications Networks in CS, CIS, and Electrical Engineering departments. With a focus on the most current technology and a convenient modular format, this best-selling text offers a clear and comprehensive survey of the entire data and computer communications field. Emphasizing...

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Walker’s goal is to help students make the connection between a conceptual understanding of physics and the various skills necessary to solve quantitative problems. The pedagogy and approach are based on over 20 years of teaching and reflect the results of physics education resear...

Where great science meets great teaching. At just fourteen chapters, Psychology: Core Concepts 7e provides rich coverage of the foundational topics taught in most introductory courses. Psychology: Core Concepts focuses on a manageable number of core concepts (usually three to five) in each chapter, allowing students to attain a deeper level of understanding of the material.

Learning is reinforced through focused application and critical thinking activities, and connections between concepts ar...

Fundamentals of Differential Equations presents the basic theory of differential equations and offers a variety of modern applications in science and engineering. Available in two versions, these flexible texts offer the instructor many choices in syllabus design, course emphasis (theory, methodology, applications, and numerical methods), and in using commercially available computer software. Fundamentals of Differential Equations, Eighth Edition is suitable for a one-semester sophomore- or j...

For DC/AC Circuits courses requiring a comprehensive, all inclusive text covering basic DC/AC Circuit fundamentals with additional chapters on Devices. This renowned text offers a comprehensive yet practical exploration of basic electrical and electronic concepts, hands-on applications, and troubleshooting. Written in a clear and accessible narrative, the Seventh Edition focuses on fundamental principles and their applications to solving real circuit analysis problems, and devotes six chapter...

A History of Mathematics, Third Edition, provides students with a solid background in the history of mathematics and focuses on the most important topics for today's elementary, high school, and college curricula. Students will gain a deeper understanding of mathematical concepts in their historical context, and future teachers will find this book a valuable resource in developing lesson plans based on the history of each topic. This book is ideal for a junior or senior level course in the hi...

For non-majors and mixed-majors introductory botany (plant biology) courses. Plant Biology focuses students on the function of plants and the role they play in our world. With evolved content and a new organisation, the authors emphasise the scientific method to help students develop the critical thinking skills they need to make sound decisions throughout life. Together, the emphasis on how plants work and the development of critical-thinking skills support the authors' goal of fostering sci...