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Resultaten (676)
Relax, it's Only Uncertainty
2001 || Paperback || Philip Hodgson e.a. || Pearson
Business Information Systems / 6th Edition
Analysis, Design and Practice
2008 || Paperback || Graham Curtis e.a. || Pearson
This book aims to equip those in, or entering business to assess the opportunities, limitations and major issues surrounding modern business information systems and to appreciate the way that information systems can aid the realization of business objectives. This book provides students with: good technical coverage, accessible coverage for both business students and computing students, interesting case studies, including a running case throughout the systems development chapters, showing rea...
Business of Sport Management / 2nd edition
2013 || Paperback || John Beech || Pearson
Over the first decade of the 21st century the scale and importance of the commercial sport industry has increased dramatically and rapidly. This timely second edition of the ground-breaking text The Business of Sport Management has been comprehensively revised, updated and significantly expanded in scope to meet the needs of today's sports management students, and equip future managers with the tools they need to succeed. Elegantly blending theory with practice, the text looks first at the di...
Introduction to Data Mining / 2nd edition
Global Edition
2019 || Paperback || Pang-Ning Tan e.a. || Pearson
Introduction to Data Mining presents fundamental concepts and algorithms for those learning data mining for the first time. Each concept is explored thoroughly and supported with numerous examples. The text requires only a modest background in mathematics.
Each major topic is organized into two chapters, beginning with basic concepts that provide necessary background for understanding each data mining technique, followed by more advanced concepts and algorithms.
Effective Organisational Communication, 4th Edition
Perspectives, principles and practices
2012 || Paperback || Richard Blundel e.a. || Pearson
Effective Organisational Communication gives students from all backgrounds the tools to communicate both within and between organisations of all kinds. Its two-part structure enables readers to explore important theoretical perspectives and key communication challenges, while also helping them to develop their own communication skills - such as listening, writing and speaking - in order to achieve specific aims and to engage with different audiences. This combination makes it the perfect reso...
Introduction to Materials Science for Engineers, Global Edition
2015 || Paperback || James Shackelford || Pearson
For a first course in Materials Sciences and Engineering taught in the departments of materials science, mechanical, civil and general engineering Introduction to Materials Science for Engineers provides balanced, current treatment of the full spectrum of engineering materials, covering all the physical properties, applications and relevant properties associated with engineering materials. It explores all of the major categories of materials while also offering detailed examinations of a wide...
International Business / 8th edition
2014 || Paperback || Ricky W. Griffin e.a. || Pearson
For International Business courses. Successfully prepare students for the international marketplace. International Business illustrates how successful managers must function in a competitive world.
Packed with current examples that reflect the vibrancy of the international business field, this student-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets and geographical literacy. MyManagementLab for International Business is a total learnin...
Training in Interpersonal Skills / 6th edition
TIPS for Managing People at Work
2013 || Paperback || Stephen Robbins e.a. || Pearson
For undergraduate and graduate courses in organisational behaviour and human resources. An applied approach to developing and practicing interpersonal skills. By developing and practicing the material in Training in Interpersonal Skills, students can learn how to build productive relationships for any situation.
This text also helps students master the skills necessary for personal and organisational effectiveness such as self-management, communication, teaming, and problem solving. The sixth...
Marketing Plan Handbook / 5th edition
Pearson New International Edition
2013 || Paperback || Marian Wood || Pearson
For marketing courses that focus on creating a marketing plan. A step-by-step guide to creating a customized marketing plan. The Marketing Plan Handbook is the only planning handbook to guide readers, step-by-step, through the complete development of a realistic, customized marketing plan.
Linear Algebra with Applications / 5th edition
Pearson New International Edition
2024 || Paperback || Otto Bretscher || Pearson
Offering the most geometric presentation available, Linear Algebra with Applications, Fifth Edition emphasizes linear transformations as a unifying theme. This elegant textbook combines a user-friendly presentation with straightforward, lucid language to clarify and organize the techniques and applications of linear algebra. Exercises and examples make up the heart of the text, with abstract exposition kept to a minimum.
Exercise sets are broad and varied and reflect the author's creativity a...