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Kirk's Fire Investigation: Pearson New International Edition
2013 || Paperback || Stephen Robbins e.a. || Pearson
Text only. This product does NOT include a MyFireKit Access Code Card. To purchase the text with a MyFireKit Access Code Card, please use ISBN: 0-13-283000-0 Organized into 17 chapters with completely updated color photographs and accompanied by supporting appendices, this seventh edition, written to the FESHE curriculum, instructs the reader on the skills needed in fire investigation, delving into topics such as fire-related deaths and injuries, fire behavior and sources of ignition.
Remaini...
The Strategy Process / 5th edition
Concepts, Contexts, Cases
2013 || Paperback || Joseph Lampel e.a. || Pearson
'There are two people, and only two, whose ideas must be taught to every MBA in the world: Michael Porter and Henry Mintzberg.' - Forbes Magazine The Strategy Process is a truly original and authoritative strategy textbook. The author team of Mintzberg, Lampel, Quinn and Ghoshal introduce a richness of theory and practice into this text, offering an ideal introduction for those who want to develop a deep understanding of strategy. Now into its fifth edition, this text does not shy away from t...
An Introduction to Revenue Management for the Hospitality Industry
Principles and Practices for the Real World
2013 || Paperback || Kimberly Tranter e.a. || Pearson
For courses in Introduction to Revenue Management. The first of its kind, this book was written to address the emerging course in Hospitality focused on revenue management. Based on the authors' years of industry experience, this book includes a model for understanding the revenue management process and reveals four basic building blocks to revenue management success.
With chapters dedicated to consumer behavior, economic principles, and strategic management, it outlines key processes and sta...
Global Marketing Management / 8th International Edition
2013 || Paperback || Warren J. Keegan e.a. || Pearson
For courses in International Marketing and Global Marketing. This is the leading MBA text in international marketing-with comprehensive cases.
Mastering Operational Risk / 2nd edition
A practical guide to understanding operational risk and how to manage it
2013 || Paperback || Tony Blunden e.a. || Pearson
A practical guide, from the basic techniques, through to advanced applications, showing you what operational risk is, and how you can manage it. Mastering Operational Risk provides a step-by-step guide from the basic elements of operational risk through to advanced applications of operational risk management. Focusing on practical applications, it gives you the knowledge needed to understand what operational risk is and puts in place a workable way of managing it.
Signals and Systems / 2nd New International Edition
2013 || Paperback || Alan Oppenheim & Alan Willsky || Pearson
For undergraduate-level courses in Signals and Systems. This comprehensive exploration of signals and systems develops continuous-time and discrete-time concepts/methods in parallel -- highlighting the similarities and differences -- and features introductory treatments of the applications of these basic methods in such areas as filtering, communication, sampling, discrete-time processing of continuous-time signals, and feedback. Relatively self-contained, the text assumes no prior experience...
Agile Software Development
2013 || Paperback || Robert C. Martin || Pearson
For courses in Object-Oriented Design, C++ Intermediate Programming, and Object-Oriented Programming.Written for software engineers "in the trenches," this text focuses on the technology-the principles, patterns, and process-that help software engineers effectively manage increasingly complex operating systems and applications. There is also a strong emphasis on the people behind the technology. This text will prepare students for a career in software engineering and serve as an on-going educ...
Critical Thinking / 3rd edition
Tools for Taking Charge of Your Learning and Your Life: Pearson New International Edition
2013 || Paperback || Richard Paul e.a. || Pearson
For Student Success and Career Development, or Critical Thinking courses. Written by two of the leading experts in the field, this book's approach to critical thinking is as a process for taking charge of and responsibility for one's thinking. Based in theory developed over the last 30 years, it focuses on an integrated, comprehensive concept of critical thinking that is both substantive and practical; it fosters the development of basic intellectual skills students need to think through cont...
Strategy
2013 || Paperback || Cornelis A. De Kluyve e.a. || Pearson
For undergraduate and graduate strategy courses. Gain a strategic edge in todays business world. This short, up-to-date, practitioner-oriented guide was meant to effectively prepare practicing executives, and MBA and EMBA students for top management responsibilities. The fourth edition includes new content, reordered topics to improve the flow of the subject matter, and numerous updated examples and vignettes.
Physics for Scientists & Engineers with Modern Physics / 4th edition
2013 || Paperback || Douglas C. Giancoli || Pearson
For the calculus-based General Physics course primarily taken by engineers and science majors (including physics majors). This long-awaited and extensive revision maintains Giancoli's reputation for creating carefully crafted, highly accurate and precise physics texts. Physics for Scientists and Engineers combines outstanding pedagogy with a clear and direct narrative and applications that draw the student into the physics.
The new edition also features an unrivaled suite of media and on-line...