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Resultaten (167)
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The Innovation Matrix
3 Moves to Design a Winning Strategy for Innovation and Intellectual Property
2019 || Paperback || Deepika Jeyakodi e.a. || BIS Publishers || met inkijkexemplaar
CAPITALIZE ON YOUR BRIGHT IDEAS WITH LEGAL DESIGN THINKING
Organizations today innovate to survive in a competitive, complex, and interconnected business world. They co-create with others outside their own organization to succeed. But capturing the value of these bright ideas separately is often very complicated.
The Innovation Matrix simplifies and structures innovation management. Start looking at innovation and Intellectual Property (IP) from a pragmatic perspective. This book will take yo...
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How to Survive the Organizational Revolution
2019 || Paperback || Ard-Pieter de Man e.a. || BIS Publishers || met inkijkexemplaar
People face a bewildering choice of new organizational design options. New organizational forms are sweeping across business, now that information technology enables better communication, both internally and across boundaries. This book helps managers to navigate the new landscape, by providing a concise and practical overview of forms like holacracy, the Spotify-model, platform organizations, multidimensional organizing and ecosystems. It discusses these forms and provides a user guide, show...
The Empathy Game
Start Conversations with a Throw of the Dice
2021 || Hardcover || Saskia H. Herrmann e.a. || BIS Publishers || met inkijkexemplaar
Empathy fuels connections between people.
But, what’s a real connection in the digital age? When do we still sit down, actively listen and engage with each other’s stories? The Empathy Game is a playful way to dive deeper with friends, family, or colleagues.
The game is simple. You pick a card and tell your story, from the everyday to the fantastic. Afterwards the listeners engage with your story by throwing the dice and exploring elements of their human experience.
The Empathy Game encou...
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Hidden Persuasion
33 psychological influence techniques in advertising
2019 || Paperback || Marc Andrews e.a. || BIS Publishers || met inkijkexemplaar
Visual messages are omnipresent in our daily life. They are constantly attempting to persuade us to buy, learn and act. Some are more successful than others in influencing our behavior and choices. What is the secret power of these messages? How do they succeed in changing our behavior?
This book analyzes advertising beyond the persuasive power of the imagery itself. It explains the psychology behind 33 effective influence techniques in visual persuasion and how to apply them.
The techniques ...
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How to Make Better Ideas
Connecting the Left and Right Brain in the Design Process
2020 || Paperback || Joost Roozekrans || BIS Publishers || met inkijkexemplaar
'How to Create Better Ideas' gives insight in the design process and how to create better ideas with examples ranging from Precious Plastic to the Sheltersuit. It is divided into two sections: the right and left brain. The first part analyses the general design process. The second part introduces six self developed methods that teach you to create more and better visual ideas relevant for all design disciplines.
It is a book for anyone who would like to learn and understand design more in-dep...
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Happy is Up, Sad is Down
65 Metaphors for Design
2020 || Hardcover || Jörn Hurtienne e.a. || BIS Publishers || met inkijkexemplaar
We think, feel and talk in metaphors. Why not use them for design?
Feeling down? Cheer up! We use metaphors every day and often without being aware of it. Many metaphors are more than figures of speech. They reflect basic bodily experiences and help to structure our thinking and experiences of the world. 'Happy is Up, Sad is Down' is a collection of 65 metaphors with research facts and applications in product and interaction design, information graphics and advertising.
Metaphors show how to...
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This Human
how to be the person designing for other people
|| Paperback || Melis Senova || BIS Publishers || met inkijkexemplaar
There are many great design books in existence that teach us about design process, tools and methods. With the increasing popularity of design thinking and human-centred design we've also seen more material discussing various aspects of the practice. One missing aspect, almost in an ironic twist, is what it takes to be the actual person who is doing the designing.The name 'This Human' is referring to that person. The person who needs to observe to gain insight, to makes sense of their observa...
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Notes on Design
How Creative Practice Works
|| Paperback || Kees Dorst || BIS Publishers || met inkijkexemplaar
The enjoyable essays in this book provide a panoramic view over the subject of design. The essays are written to encourage designers and students of design to reflect upon their field. Fundamental questions are raised about the nature of design, about designers themselves, and about the role of design within the broader contexts of business an society.
Kees Dorst trained as an industrial design engineer at Delft University of Technology. He has worked as a product designer for various design f...
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Visual Thinking Workbook
2019 || Paperback || Willemien Brand || BIS Publishers || met inkijkexemplaar
The Visual Thinking Workbook is a great tool to help you kick-start your visual journey and gain the confidence to produce amazing, compelling drawings. The book is to be used in combination with the theory book Visual Thinking. The workbook is crammed with tons of visual exercises, ranging from tracing illustrations to drawing hacks. It will inspire you to design and share your own icons! Drawing people and interactions, highlights simple ways of drawing people, emotions and interactions. It...
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How to Research Trends Workbook
2018 || Paperback || Els Dragt || BIS Publishers || met inkijkexemplaar
Have you ever wondered how you can research the future? Trend research is a powerful method to detect and recognise change at an early stage. This DIY guide has been developed to show you the way in the trend research cycle. It will help you to find direction and which corners to take when you are scanning, analysing and applying the trends for any type of challenge or topic. This guide is to be used in combination with the book 'How to Research Trends'.
You can use it to challenge yourself o...