FLOW can briefly be defined as ‘the optimal state of experience’. In FLOW we experience the kind of happiness that small children are in most of the time – the kind that does not need an external reason. It is the happiness of ‘unconditioned being’. This original state can become hidden, but it is never lost. In FLOW, it comes to the foreground again. We know it by being it.

FLOW is a state of inner alignment, spontaneous creativity and full access to intuition, inspiration and inn...

As creative people, we have ideas. Some of us have many ideas, others have really good ones, and most of us have many really good ideas. But most of these never see the light of day. Why? If you ask a creative person, the answer will always revolve around time. We simply need time to execute an idea (and do it well)—more time than we have.

Don’t Read This Book focuses on how to make choices about everything you do in your daily creative practice and life. The book follows the ‘To Don’...

Connecting is an homage to our creative forces. Each page is an illustrative example designed to enlighten, illuminate, challenge and provoke. You can start anywhere, dip in and out or read it end to end. Drawing on isghts from neuroscience and psychology; Connecting will explore the paradoxical aspects of our emotional experiences that fuel our creativity. These ideas will come to life through a visually immersive experience that will connect you to your creativity and help you live a deeper...

The Brand Vision Cards are a brand building tool for visionary and strategic thinking designed to spark ideas and aid clarity. It is a playful and intuitive thinking tool designed to help you explore, discuss and identify all the vital ingredients that you will need to define your vision.

The 250 cards consist of four categories: your Brand Values: what you stand for; your Brand Strengths: what will help you reach your goal; your Actions: what you will be known for and the Emotions: you aim t...

Whatever kind of creative person you are, this thought experiment game will get you out of your comfort zone. How? It stimulates creativity through limitations. Boundaries push you to think beyond the usual solutions and send you in different directions. That’s exactly how you end up with unexpected and extraordinary ideas.

How to play

Take three 'DO' cards that define a unique imaginary project. You need to come up with a solution for this project. But you also receive three 'DON'T' cards,...

Creativity+ is designed to be interactive and as creative as its premise. It is a book, toolkit and a philosophy that teaches you how to infuse creative thinking in all aspects of your life, supported by practical tools to bring your ideas to fruition. It is divided into the four phases of innovation: Vision, Discovery, Ideation and Momentum. In each phase, the reader is provided with the Mindset (attitudes), Skillset (knowledge), Toolset (techniques) and a supporting Case Study that gives a ...

As the second book in the ‘this human’ series, Design Character explores the values, ethics, and motivations behind every designer. It helps the reader navigate their inner world and create an authentic practice that is deeply informed by who they are at their core.

Perfect for a designer, or anyone keen to understand how values inform their actions, this book is for those wanting to have more impact with their work and accelerate mastery in their practice.

We have entered an era that a...

Revised edition: 20 additional methods and a new chapter to introduce humanity-centred design

This handbook documents 80 methods used in design innovation projects leading to the design of new products or services. It is the first publication to bring together methods, tools and case studies that involve multiple disciplines and perspectives – from product and service design to interaction and user experience design. In this revised edition, the authors look beyond the human-centred design ...

Whether you’re a manager or creatives, a colleague of creatives, or simply creative yourself, chances are you recognise some of your colleagues or team members in this. If so, The Characters of Creativity is your go-to guide. The book offers specific strategies and techniques for releasing creativity.

A practical guide to the complex world of creativity.

Turn strategy into creativity and find out what management tools work for creatives.

Learn how to create a professional environment that s...