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Resultaten (1924)
Fundamentals of Aviation Operations
2020 || Paperback || Gert Meijer || Taylor & Francis
This book provides a general introduction into aviation operations, covering all the relevant elements of this field and the interrelations between them. Numerous books have been written about aviation, but most are written by and for specialists, and assume a profound understanding of the fundamentals. This textbook provides the basics for understanding these fundamentals.
It explains how the commercial aviation sector is structured and how technological, economic and political forces define...
Digital Analytics for Marketing / 2nd edition
2024 || Paperback || A. Karim Feroz e.a. || Taylor & Francis
This second edition of Digital Analytics for Marketing provides students with a comprehensive overview of the tools needed to measure digital activity and implement best practices when using data to inform marketing strategy. It is the first text of its kind to introduce students to analytics platforms from a practical marketing perspective. Demonstrating how to integrate large amounts of data from web, digital, social, and search platforms, this helpful guide offers actionable insights into ...
Events Management / 4th edition
2023 || Paperback || Glenn A. J. Bowdin e.a. || Taylor & Francis
Coverage offers unrivalled coverage, where no other book offers such breath of topics covered placing events within the wider business/management discourse. It therefore offers an excellent, complete and full general introductory Events Management textbook that can be used throughout the degree, known to students as the events management bible. Thoroughly revised and updated with one new chapter on events and social sciences and new content on: technology (esports, virtual events, Ai, VR, AR,...
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Virtual Society
The Metaverse and the New Frontiers of Human Experience
2022 || Hardcover || Herman Narula || Veltman Distributie Import Books
“A fascinating, provocative case that the metaverse will not merely transform our virtual experience—it may actually enrich the quality of our lives” (Adam Grant)—from the visionary co-founder of one of today’s most innovative technology companies
“Mind-expanding . . . This important book offers a highly persuasive argument that a new kind of virtual world, the metaverse, marks a profound new stage in this long human quest for fulfillment through creation.”—Chris Anderson, Hea...
Designing Your New Work Life
How to Thrive and Change and Find Happiness--and a New Freedom--at Work
2021 || Paperback || Bill Burnett e.a. || Knopf Doubleday
The authors of the #1 New York Times best-seller Designing Your Life examine how COVID has transformed our work lives and present strategies for using design thinking to create a new work-life balance. Original.
Making the Business Case
Proposals that Succeed for Projects that Work
2021 || Paperback || Ian Gambles || Taylor & Francis
A good business case is so much more than simply the means to justify a decision. A well-written and well-researched business case will secure funding; make sure any project stays on the right side of regulation; mobilize support for the cause; provide the platform for managing the project and the benchmark against which to measure progress. Ian Gambles' Making the Business Case shows you how to make sense of the task at hand, develop a strategy, articulate your options, define the benefits, ...
The Lean Product Playbook
How to Innovate with Minimum Viable Products and Rapid Customer Feedback
2015 || Hardcover || Dan Olsen || Wiley
The missing manual on how to apply Lean Startup to build products that customers love The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail.
This book helps improve your chances of building successful products through clear, step-by-step guidance and advice. The Lean Startup movement has contributed new and valuable ideas ab...
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Global Strategic Management / 3rd Edition
2020 || Paperback || Mike Peng || Cengage Learning
Discover both sides of international business and how to prepare for the future. GLOBAL STRATEGIC MANAGEMENT, 3E, International Edition doesn't just show you what it's like for foreign businesses entering a new market; it reveals what domestic companies must do to survive foreign competition. Easy to read and full of study tools, GLOBAL STRATEGIC MANAGEMENT, 3E, International Edition, helps you prepare for your exams and for your career.
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Organization Design / Druk 2
Simplifying complex systems
2025 || Paperback || Nicolay (19022021 Account placed on hold pending resolution concerning sales figures on the account. SF01240695 INC0015394) Worren || Taylor & Francis Group Limited
Organization Design equips the reader with advanced tools and frameworks, based on both research and practical experience, for understanding and re-designing organisations. This updated second edition includes a new chapter about traditional organizational forms, and is complemented by a companion website.
East Asian Regionalism / 2nd edition
2016 || Paperback || Christopher M. Dent || Taylor & Francis
East Asia is one of the world's most dynamic and diverse regions and is also becoming an increasingly coherent region through the inter-play of various integrative economic, political and socio-cultural processes. Fully updated and revised throughout, this new edition explores the various ways in which East Asian regionalism continues to deepen. The second edition has been expanded to incorporate coverage of significant issues that have emerged in recent years including: Growing tensions in t...