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Resultaten (1620)

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The Science of Risk Analysis

Foundation and Practice

2025 || Paperback || Terje (University of Stavanger Aven || Taylor & Francis Group Limited

This book provides a comprehensive demonstration of risk analysis as a distinct science covering risk understanding, assessment, perception, communication, management, governance, and policy. It presents and discusses the key pillars of this science, and provides guidance on how to conduct high-quality risk analysis.

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The Psychology of Advertising

2020 || Paperback || Bob M. Fennis e.a. || Taylor & Francis

The Psychology of Advertising offers a comprehensive exploration of theory and research in (consumer) psychology on how advertising impacts the thoughts, emotions and actions of consumers. It links psychological theories and empirical research findings to real-life industry examples, showing how scientific research can inform marketing practice. Advertising is a ubiquitous and powerful force, seducing us into buying wanted and sometimes unwanted products and services, donating to charitable c...

10,95
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What the Dog Saw / druk 1

And Other Adventures

2024 || Paperback || Malcolm Gladwell || Van Ditmar Boeken B.V.

A selection of 'greatest hits' essays from the bestselling non-fiction writer. From criminology to ketchup, job interviews to dog training, Gladwell takes everyday subjects and shows us surprising new ways of looking at them, and the world around us. 'Gladwell is the best kind of writer - the kind who makes you feel like you're a genius rather than that he's a genius' Times

16,50
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Who Governs Britain?

2024 || Paperback || Anthony King || Van Ditmar Boeken B.V.

How exactly has the British system changed? Where does power now lie? In this book, the author offers the first assessment in many years of Britain's governing arrangements as a whole, providing much needed context for the 2015 general election.

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How to Change Your Mind

The New Science of Psychedelics

2024 || Paperback || Michael Pollan || Van Ditmar Boeken B.V.

New work into the medicinal potential of LSD, psilocybin and DMT is reported on as the author makes a journey through the cutting-edge of research, contextualising this against research into the history of psychedelics, such as their prominence in early religious beliefs.


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A World Without Work

Technology, Automation and How We Should Respond

2024 || Paperback || Daniel Susskind || Penguin

SHORTLISTED FOR THE FT & McKINSEY BUSINESS BOOK OF THE YEAR AWARDS 2020

The Sunday Times Best Business Books of the Year 2020

The Times of London Best Business Books of the Year 2020

The Financial Times Best Books of the Year 2020

Fortune Magazine Best Business Book of the Year 2020

FiveBooks.com Best Non-Fiction of 2020

Inc.com Best New Business Books of 2020

'A path-breaking, thought-provoking and in-depth study of how new technology will transform the world of work' Gordon Brown

'Compellin...

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Sensemaking

What Makes Human Intelligence Essential in the Age of the Algorithm

2024 || Paperback || Christian Madsbjerg || Van Ditmar Boeken B.V.

Based on his work at companies like Ford, Christian Madsbjerg's Sensemaking is a provocative stand against the tyranny of big data and scientism, an impassioned defense of an arts and humanities-based education, and a blueprint for how companies and leaders can use human intelligence to solve problems.

38,60
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Arts Management / 2nd edition

2009 || Paperback || Derrick Chong || Taylor & Francis

The second edition of Arts Management has been thoroughly revised to provide an updated, comprehensive overview of this fast-changing subject. Arts managers and students alike are offered a lively, sophisticated insight into the artistic, managerial and social responsibilities necessary for those working in the field. With new cases studies and several new chapters, Derrick Chong takes an interdisciplinary approach in examining some of the main impulses informing discussions on the management...

66,95
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Marketing Communications

A Brand Narrative Approach

2021 || Paperback || Micael Dahlen e.a. || Wiley

Marketing communications has two levels: a strategic, conceptual level, and a tactical, implementation level. In Marketing Communications , authors Micael Dahlen and Fredrik Lange argue that one cannot function without the other. Strategy and concept must be implemented, and successful implementation depends on sound strategy and concept.

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Is Capitalism Working?

A primer for the 21st century

2024 || Paperback || Jacob Field || Van Ditmar Boeken B.V.

One of four titles in Thames & Hudson’s innovative new ‘Big Idea’ series, this incisive discussion of capitalism breaks down the key concepts and theories at the heart of this contentious topic.