The first four editions of the Dutch edition of Sales Management have been received with great enthusiasm both in higher education and in industry. There seems to be a great need for a complete and practical textbook, tailored to the sales practice. The international edition of this popular book is now available, edited with a European perspective.

In the quest for competitive advantage, navigating change can be daunting. Following a unique, four-part structure focussing on & confronting strategic issues, sensing opportunities and threats choosing strategies and transforming organizations, this essential textbook offers a fresh and provocative perspective on strategic management.

VroomVroom and Bee is a business fable, telling the harsh truth on why some companies prosper while others go bankrupt. It provides insight into a well-known problem within most companies: the departments, the managers and the processes seem to be more of more importance than the one person enabling the existence of the entire company: the customer. For if the customer decides to stop buying at your company and leaves for the competitor's, it effectively is firing all employees, up to and inc...

We need strategy. The world is changing, the future uncertain. What is required is vision: What might the future bring? Where is our business going? What are our fundamental business values? This book is a manual for all those who want to apply strategy in organisations.

It is intended for everyone who wants to put the future on the agenda, to look beyond the short term and beyond mere profit. It describes in practical terms the eight questions we must continually discuss in order to pursue a...

Want to understand why you fall prey to faulty thinking? Keen to protect yourself and others against the biases of the brain? This book offers insights and practical tips for recognizing and avoiding everyday errors.

Suzanne Weusten looks at situations familiar to us all and describes the most common examples of faulty thinking, from the understandable tendency to rely blindly on a friend's judgment to the dangerous mechanism of group thinking and the deeply human trait of regarding ourselves ...

This book focuses on the tactical planning level for spare parts management. It describes a series of multi-item inventory models and presents exact and heuristic optimization methods, including greedy heuristics that work well for real, life-sized problems. The intended audience consists of graduate students, starting scholars in the field of spare parts inventory control, and spare parts planning specialists in the industry.

In individual chapters the authors consider topics includ...

The first edition of Modern Hotel Operations Management is a comprehensive and wide-ranging introduction in operational hotel management. The book merges notions from business administration, management and socially responsible entrepreneurship into a complete overview of this discipline.

Why Modern Hotel Operations Management?

* Complete and accessible standard reference work;

* connects different disciplines;

* comes with valuable online extra's.

Modern Hotel Oper...

If ever there was a time when ‘business as usual’ will not work, it is now. A new and different approach on many fronts is needed, with strong inspirational leadership. And that is where the concept of transformational leadership comes in.

We need this style of leadership in order to survive the current crises and to continue to grow and prosper in our sector in order to achieve the industry goal of 100 million members by 2030, which was formulated by EuropeActive at the end of the last d...

Use data, technology, and inbound selling to build a remarkable team and accelerate sales The Sales Acceleration Formula provides a scalable, predictable approach to growing revenue and building a winning sales team. Everyone wants to build the next $100 million business and author Mark Roberge has actually done it using a unique methodology that he shares with his readers. As an MIT alum with an engineering background, Roberge challenged the conventional methods of scaling sales utilizing th...