This second edition presents the principles and components that underlie signaling processes. Intended for undergraduate and graduate students, the book aims to develop a broad conceptual framework through which students can make sense of the myriad pathways used by the cells to communicate.

Cell Signaling provides undergraduate and graduate students with the conceptual tools needed to make sense of the dizzying array of pathways that cells use to detect, process, and respond to signals from ...

This fully revised and updated second edition is an essential introduction to inferential statistics. It is the first introductory statistics text to use an estimation approach from the start and also to explain the new and exciting Open Science practices, which encourage replication and enhance the trustworthiness of research. The estimation approach, with meta-analysis (“the new statistics”), is exactly what’s needed for Open Science.

Key features of this new edition include:Even grea...

The field of educational neuroscience uses new insights about the neural mechanisms of learning to improve educational practices and outcomes. The first volume to bring together the latest knowledge on the development of educational neuroscience from a life-span perspective, this important text offers state of the art, authoritative research findings in educational neuroscience before providing evidence-based recommendations for classroom practice. Thomas, Mareschal, Dumontheil, and the team ...

This fully updated and expanded new edition continues to provide the most readable, concise, and easy-to-follow introduction to thermal physics. While maintaining the style of the original work, the book now covers statistical mechanics and incorporates worked examples systematically throughout the text. It also covers more problems, and incorporates some essential updates, such as discussions on superconductivity, magnetism, Bose-Einstein condensation, and climate change.

Anyone who needs to...

The new and updated edition of Health Behavior Change: Theories, Methods and Interventions, provides a complete understanding of health behavior change, from its theoretical building blocks to the practical challenges of developing and testing an intervention. Based on the latest evidence in the field, the authors present a theory-driven, scientific approach to understanding and changing health behaviors, examining the theories that explain health behavior, the techniques that most effectivel...

Over the last few decades behavioral economics has revolutionized the discipline. It has done so by putting the human back into economics, by recognizing that people sometimes make mistakes, care about others and are generally not as cold and calculating as economists have traditionally assumed. The results have been exciting and fascinating, and have fundamentally changed the way we look at economic behavior.

This textbook introduces all the key results and insights of behavioral economics t...

Praise for the fourth edition:"This book is an excellent primer on probability …. The flow of the text aids its readability, and the book is indeed a treasure trove of set and solved problems. --Dalia Chakrabarty, Brunel University, UK"This textbook provides a thorough and rigorous treatment of fundamental probability, including both discrete and continuous cases.

The book’s ample collection of exercises gives instructors and students a great deal of practice and tools to sharpen their un...

This updated fourth edition of Theatre Histories offers a critical overview of global theatre, drama, and performance, spanning a broad wealth of world cultures and periods, integrating them chronologically or thematically, and showing how they have often interacted. Bringing together a group of scholars from a diverse range of backgrounds and approaches to the history of global theater, this introduction to theatre history places theatre into its larger historical contexts and attends to com...

Behavior Modification is a comprehensive, practical presentation of the principles of behavior modification and guidelines for their application. It introduces forms of behavior modification ranging from helping children learn necessary life skills, to training pets, to solving personal behavior problems. It teaches practical “how-to” skills, including discerning long-term effects; designing, implementing, and evaluating behavioral programs; interpreting behavioral episodes; observing and...

Now in a fully revised and updated third edition, Introduction to Sport Marketing is a clear, straightforward, and concise introduction to the theory and practice of sport marketing, and the only sport marketing textbook you will ever need. Built around a step-by-step framework for developing effective sport marketing plans, and full of real-world, international cases, data, and examples, the text helps students to develop the essential skills and subject knowledge required to thrive in today...