Accounting and Finance for Non-Specialists 13th edition provides an excellent foundation for your future career in business, as it covers techniques widely used in financial accounting, management accounting, and financial management. Easy-to-read and use, the book is also filled with up-to-date examples of real-life financial issues.

Gain insight into the key concepts, techniques and applications of marketing communications

Marketing Communications: A European Perspective, 8th Edition, by De Pelsmacker, Geuens, Van den Bergh and Roose offers a comprehensive overview of marketing communications in a European context. Balancing academic and practitioner insights, the textbook covers all instruments of the online and offline communications mix, featuring research and business case vignettes from various countries, industries...

Research Methods: A Practical Guide for the Social Sciences is an essential resource for the social researcher. It offers a comprehensive introduction for first time researchers right through to thorough and practical advice for those undertaking more advanced work. The book draws on real life experiences from a wide variety of disciplines to show how theory translates into practice, and offers a rigorous analysis of why researchers choose the methods they use.

Think about it boxes throughout...

"For software developers of all experience levels looking to improve their results, and design and implement domain-driven enterprise applications consistently with the best current state of professional practice, Implementing Domain-Driven Design will impart a treasure trove of knowledge hard won within the DDD and enterprise application architecture communities over the last couple decades." -Randy Stafford, Architect At-Large, Oracle Coherence Product Development "This book is a must-read ...

Tortora/Case/Bair/Weber/Funke's Microbiology, An Introduction delivers an exceptionally clear presentation of complex topics, a careful balance of concepts and applications, and pedagogically superior art. With a focus on big-picture concepts and themes in microbiology, the text encourages you to visualize and synthesize more difficult topics such as microbial metabolism, immunology and microbial genetics. The trusted clinical focus and student-friendly narrative will help you understand why ...

International Business: The New Realities connects to individuals facing a diverse and evolving economic environment fueled by the internet and multimedia sources. The authors speak to this group's reliance on technology, their drive towards achievement and helping their communities, and their desire to obtain job-relevant skills. As such, the 6th Edition features updated cases, examples and exercises that address their interests and issues.

This includes the competitive job market; and diver...